Finally. Check it out. A little bit of promo for The Voice Season 5 winner, Tessanne Chin, in the form of an interview with The Hollywood Reporter. When asked why the release of her debut album, Count on My Love, was so “quiet” her answer was rather cryptic:
Count on My Love was a quiet release. What do you want to tell people who don’t know about this album yet, Voice fans or otherwise?
Unfortunately, we couldn’t help that it was a quiet release, but we can certainly help that we have opportunities like The Voice Tour to sing around the world and tell people more about it. You know, it’s a very curious position when you’re coming off a show like The Voice and become an artist, as opposed to when you’ve been signed as an artist — it’s a different thing because you’re working with impossible deadlines. [laughs] We did our best album; I believe it’s something very special and that when people do get the chance to hear it, they will feel the same way.
After the Voice Tour wraps, we’ll be going full speed ahead on promotion of the album. That’s where my heart is right now! I’ll probably go home for a minute just to catch my breath, but like I said, I’m making the best of a situation where The Voice Tour is concerned by working to spread the word every single night, wherever we are [with interviews and local appearances].
“We” couldn’t help it, meaning she had no control over record label decisions to low key her album promotion? It sounds like she’s got her hopes pinned on The Voice tour to promote her album. But how do you break out of the pack when you’re preaching to the choir? The Voice fans attending the show have already decided to buy the album or not. Now, the task should be to sell to a wider audience.
Unfortunately, it appears that her label, Universal Republic, doesn’t have plans to push the album beyond The Voice fanbase. Without pre-release promo, the album opened with only 7K sales. At this point, any possible momentum is lost. Will newly minted The Voice winner, Josh Kaufman, meet the same fate when he eventually releases his debut?
Meanwhile, it’s good to be a The Voice country artist. Both Cassadee Pope and Danielle Bradbery, Season 3 and 4 winners, respectively, were signed to Big Machine Records in Nashville, and have success on country charts. They are both currently touring. The Swon Brothers, who came in third in season 4, are signed with Arista Nashville and have a Top 15 country hit with “Later On.” Blake Shelton’s season 2 protege, RaeLynn, is signed to Republic Nashville, and just entered the country charts with “God Made Girls.”
Read the full interview with Tessanne Chin at The Hollywood Reporter