The new Fifth Harmony song, “Bo$$,” dropped on iTunes this week, and in its wake, the gals have unveiled a sassy new music video.
The tune, which celebrates girl power and self empowerment, invokes Michelle Obama and Oprah in its chorus, surely a bit get fans singing along.
Will “Bo$$” become one of the songs of summer? Once you’ve heard it, it’s too repetitive to get out of your head, so maybe! The X Factor alums’ record label, Epic, have promoted the song heavily so far, with a debut on Saturday Night Online and MTV over the weekend, and have wasted no time following up with a splashy video.
The girls beat muscular guys at arm wrestling while invoking Beyonce circa 2010. Whee!
Look for the girls, Dinah, Camila, Normani, Ally and Lauren to be hitting the road again soon when their tour picks up in Turlock, CA on July 16.