The Voice led the night for NBC with a 1.6 in the 18-49 demo, up 1/10th of a point from last Monday. Dancing With the Stars: Athletes posted the franchise’s lowest premiere ratings. The show garnered a 1.1 rating in the demo, down 3/1oths from the fall cycle’s debut and off a full point from the 2.1 for the spring 2017 cycle. Also, DWTS is off 3/10s of a point from American Idol’s 1.4 rating in the slot last week.
I am really surprised. I expected the DWTS premiere to exceed Idol’s ratings, at least for the first week while folks sampled. But clearly, viewers did not show up. And athletes are typically popular contestants? Maybe it’s the diversity of c list celebrities (heh) that attracts a cross section of audience members? Narrowcasting means folks who aren’t sports fans don’t bother to tune in? Or the season’s brevity and late start killed it’s momentum? Questions.
The Voice rose a bit without Idol as competition. However, comparing Idol’s Sunday numbers (1.9) to The Voice Monday is a bit of an apples and oranges comparison.
UPDATE: The Voice adjusted up 1/10th in the final update: 1.7/6 8.82
The Voice (NBC) (8-10 p.m.) 1.6/6 8.67
Dancing With the Stars (ABC) (8-10 p.m.) – P 1.1/5 8.45
Kevin Can Wait (CBS) 0.8/3 5.02
Lucifer (FOX) 0.6/3 2.82
Supergirl (The CW) 0.5/2 1.51
Man with a Plan (CBS) 0.8/3 4.79
The Resident (FOX) 0.8/3 3.87
Superior Donuts (CBS) 0.7/3 4.14
iZombie (The CW) 0.2/1 0.72
The Big Bang Theory (CBS) – R 0.7/3 4.16
Good Girls (NBC) – F 0.9/4 4.24
Elementary (CBS) – P 0.6/3 4.68
The Crossing (ABC)