American Idol Ratings – Down 16% in the Demo from Last Season

Nielsen fast overnight ratings from Marc Berman

-Ratings Breakdown:
Fox, of course, dominated this first Tuesday of the February sweeps (does anyone know it the February sweeps?) with a two-hour edition of American Idol at 25.24 million viewers and a 9.2 rating/24 share among adults 18-49 from 8-10 p.m. Take a look at the half-hour breakdown:

American Idol (Fox)
8:00 p.m. ‘ Viewers: 21.43 million, A18-49: 7.7/22
8:30 p.m. ‘ Viewers: 25.82 million, A18-49: 9.4/25
9:00 p.m. ‘ Viewers: 26.63 million, A18-49: 9.8/25
9:30 p.m. ‘ Viewers: 27.07 million, A18-49: 10.1/25

As good as this is, one year earlier American Idol averaged a heftier 29.88 million viewers and an 11.0/28 in the demo. So, that is a loss of 4.64 million viewers and 16 percent in the demo.

Promises of Twists! and Turns! from the producers don’t seem to be helping the ratings…