Ratings Breakdown via Marc Berman
Fox won this third September Wednesday in the overnights care of two-hours of The X Factor. But it is second-place CBS that has the largest bragging rights thanks to the 90-minute season premiere of Survivor: Philippines, which won the 8-9:30 p.m. block with a healthy 7.1 rating/12 share. Comparably, that increased by eight percent from the year-ago fall season opener (6.6/11 on 9/14/11) and six percent from the year-ago telecast (6.7/11 on 9/21/11). And that year-ago telecast translated into 10.46 million viewers and a 3.2 rating/9 share among adults 18-49, according to the Live Plus Same Day results. Year after year, durable Survivor remains an immediately addictive option.The X Factor on Fox was competitive, with a 6.7/11 from 8-10 p.m. (and a 6.4/10 against Survivor from 8-9:30 p.m.). But compared to one year earlier (8.7/14 on 9/21/11), this was down by 23 percent. As predicted, there was no reason to believe the arrivals of Britney Spears and Demi Lovato would result in a larger audience (which could be a precursor to Mariah Carey, Nicki Minaj and Keith Urban joining American Idol in 2013).
Half-Hour Breakdown via Marc Berman
8:00 p.m.
ABC – The Middle (R)
Viewers: 4.48 million (#4), A18-49: 1.1/ 4 (#4)CBS – Survivor: Philippines (season premiere)
Viewers: 10.74 million (#1), A18-49: 2.9/10 (#1t)NBC – The Voice (R)
Viewers: 5.28 million (#3), A18-49: 1.6/ 5 (#3)Fox – The X Factor
Viewers: 7.78 million (#2), A18-49: 2.9/10 (#1t)CW – Oh Sit!
Viewers: 979,000 (#5), A18-49: 0.4/ 1 (#5)———-
8:30 p.m.
ABC – Suburgatory (R)
Viewers: 3.54 million (#4), A18-49: 1.0/ 3 (#4)CBS – Survivor: Philippines (season premiere)
Viewers: 11.22 million (#1), A18-49: 3.2/10 (#1t)NBC – The Voice (R)
Viewers: 5.56 million (#3), A18-49: 1.8/ 5 (#3)Fox – The X Factor
Viewers: 8.59 million (#2), A18-49: 3.2/10 (#1t)CW – Oh Sit!
Viewers: 952,000 (#5), A18-49: 0.4/ 1 (#5)———-
9:00 p.m.
ABC – Modern Family (R)
Viewers: 4.68 million (#3), A18-49: 1.6/ 5 (#3)CBS – Survivor: Philippines (season premiere)
Viewers: 11.71 million (#1), A18-49: 3.3/ 9 (#2)NBC – Law & Order: SVU (R)
Viewers: 4.48 million (#4), A18-49: 1.1/ 3 (#4)Fox – The X Factor
Viewers: 10.21 million (#2), A18-49: 3.9/11 (#1)CW – Supernatural (R)
Viewers: 884,000 (#5), A18-49: 0.3/ 1 (#5)———-
9:30 p.m.
ABC – Suburgatory (R)
Viewers: 3.58 million (#4), A18-49: 1.2/ 3 (#3t)CBS – Big Brother (season finale)
Viewers: 7.79 million (#2), A18-49: 2.6/ 7 (#2)NBC – Law & Order: SVU (R)
Viewers: 5.01 million (#3), A18-49: 1.2/ 3 (#3t)Fox – The X Factor
Viewers: 10.92 million (#1), A18-49: 4.1/11 (#1)CW – Supernatural (R)
Viewers: 996,000 (#5), A18-49: 0.3/ 1 (#5)———-
10:00 p.m.
ABC – Revenge (R)
Viewers: 2.87 million (#3), A18-49: 0.8/ 2 (#3)CBS – Big Brother (season finale)
Viewers: 7.27 million (#1), A18-49: 2.5/ 7 (#1)NBC – Revolution (R)
Viewers: 4.62 million (#2), A18-49: 1.3/ 4 (#2)———-
10:30 p.m.
ABC – Revenge (R)
Viewers: 2.71 million (#3), A18-49: 0.7/ 2 (#3)CBS – Big Brother (season finale)
Viewers: 7.21 million (#1), A18-49: 2.5/ 7 (#1)NBC – Revolution (R)
Viewers: 4.32 million (#2), A18-49: 1.2/ 4 (#2)
WHOA. A repeat of “The Voice” was still kinda competitive with The X Factor!
From TVByTheNumbers
FOX was the number 1 network with adults 18-49 and with total viewers.
On FOX, The X Factor garnered a 3.5 adults 18-49 rating, up 6% from last week’s 3.4
On CBS, the 90 minute season premiere of Survivor: Philippines earned a 3.1 adults 18-49 rating, matching the premiere of Survivor: One World on Wednesday, February 15, 2012 and in line with your predictions. It was down 9% from a 3.4 for last fall’s premiere on September 14, 2011.
8:00
FOX The X Factor (8-10PM) 3.5/10 9.38
CBS Survivor: Philippines (8-9:30PM) – Premiere 3.1/10 11.22
NBC The Voice – R 1.7/5 5.42
ABC The Middle – R 1.1/4 4.48
CW Oh Sit! 0.4/1 0.978:30
ABC Suburgatory – R 1.0/3 3.54
9:00
ABC Modern Family – R 1.6/5 4.68
NBC Law & Order: SVU – R 1.2/3 4.74
CW Supernatural – R 0.3/1 0.949:30
CBS Big Brother (9:30-11PM) Finale 2.5/7 7.42
ABC Suburgatory – R 1.2/3 3.5810:00
NBC Revolution – R 1.2/4 4.47
ABC Revenge – R 0.7/2 2.79
