Monday Morning Mediabase Update – Sep 13-19

There is yet another number 1 for the Idol franchise this week. This time Fantasia rings the bell with her “Bittersweet” on Urban AC (UAC). The song had lost its bullet, but it found some energy for a last burst of speed to regain that bullet and take the number one spot.

Daughtry has been charging up the AC chart with their new single “September”. The song seems to hit a milestone every week. It’s sitting at 16 on the chart giving the band two songs in that format in the top 20. The song itself is top 5 in HAC, top 20 in two formats and top 40 in three formats.

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We also get two milestones in HAC with two Idol songs hitting top 40 in that format. Carrie’s “Undo It” is 39 and right behind them is Hedley at number 40.

We say goodbye this week to “Live Like We’re Dying”. The song fell out of the top 10 on AC just a few days short of its first birthday and went recurrent. Also leaving us is Phil Stacey whose latest single is off the CAC chart.

Details after the jump! (as of 7:16 on 09/19/10)

Adam Lambert:
“If I Had You”: ^17 Pop (18), ^18 HAC (20)
“Whattaya Want From Me”: 9 AC (8)

Carrie Underwood:
“Mama’s Song”: ^25 Country (28)
“Temporary Home: 39 CAC (38)
“Undo It”: ^39 HAC (41)

Chris Sligh:
“Only You Can Save”: ^20 CAC (20)

Danny Gokey:
“I Will Not Say Goodbye”: 36 Country (34)

Daughtry:
“Life After You”: ^6 AC (6)
“September”: ^3 HAC (4), ^16 AC (21), ^34 Pop (38)

Fantasia:
“Bittersweet”: ^1 UAC (1), 14 Urban (14)

Hedley (Jacob from CI2):
“Perfect”: ^40 HAC (47)

Kris Allen:
“The Truth”: 27 HAC (21)

Matt Giruad:
“Thank You” (Jim Brickman): ^23 AC (23)

Note: Numbers indicate position on the chart while numbers in brackets indicate the position on the

chart the previous week. The “^” (aka “a bullet”) indicates that a song gained spins since last week

Upcoming Add Dates (from AllAccess):

This is the daily numbers thread for Monday.

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40 Comments

  1. Adam made it to #16 this morning. I tunes is also starting to move again ( #32), and he has two HAC adds already today ( manual, not auto):

    POP
    18 16 ADAM LAMBERT If I Had You 4714 4474 240 23.344
    +23 Spins
    -17 Bullet
    +0.104 AI

    HAC
    20 18 ADAM LAMBERT If I Had You 1508 1246 262 7.818
    +41 Spins
    -18 Bullet
    +0.228 AI

    KMHX-FM Pub 2 Hot AC Santa Rosa, CA 19/RMG Maverick Media 119 9/17/2010 10:08:00 AM
    WRQX-FM Pub 12 Hot AC Washington, DC 19/RMG Citadel Communications Corp. 9 9/19/2010 10:20:00 AM

  2. POP
    38 34 DAUGHTRY September 1290 941 349
    +60 spins
    +41 bullet
    +0.123 AI

    Another good update for September.

  3. Pleased to see IIHY still going up in airplay and AI. It seems as if Adam’s singles take a while to hit, but when they do they continue on a slow burn, LOL. It makes me wonder what would have happened to FYE single if they had continued to push it to radio instead of dropping it like they did. I have been listening to it a lot again and man it is a catchy song and I love Adam’s voice on it.

  4. WTMX (the Mix, Chicago HAC, and MAJOR Chicagoland station) has still not added. The song is top 20 now, so if they don’t finally add this week, I don’t know that they will. IIHY is getting wonderful updates on HAC, but I still think it will end up having a short shelf life. (And at this point I don’t even care if it means that there would be time to squeeze in a last single :))

  5. Could you please educate the poor? ;)

    what is the difference between manual and outomatic add, regarding the single’s success? Does automatic add mean that a single is added at the same time in several stations in a radio chain, or does it mean that in separate “robot” stations, singles are automatically added when they reach a certain audience impresson?

  6. Automatic Add = If the station is not manual adder, songs get added automatically when they get played a certain number of times in the previous week (7 spins or so).

    IIHU now has 3 HAC adds for the week. It looks like this will be a good week for HAC adds for this song.

  7. Yay for Matt’s song with Jim Brickman staying at #23 and going up by 19 spins for the week. I’ve been watching the AC chart for the past 5 weeks or so, and the competition has never been stiffer. A few weeks back with Matt’s spin count he would have been at #19, but now there are lots of new songs pushing the chart upwards. I hope he will start seeing some spin gains from his radio tour.

  8. Congratulations to Kris for a great run with LLWD. Can some of you numbers gurus who have kept track give us a summary/eulogy of LLWD? I seem to remember that Billboard reported that it was unique in that for all idol contestants thus far, it was the first debut song from a debut album to reach top 10 on three different Billboard charts. Does anyone have a link for that article? I think the last official sales figure we had was for 09/05 at 1,548,513, but it should be over 1,550,000 by now. Also, has anyone kept track of where it peaked on Billboard, Ryan Seacrest’s Top 40, Mediabase Pop, HAC, and AC and how long it stayed on those charts?? I just thought that even if it is still being spun and selling almost 4,000 downloads a week, still, since it has officially fallen off the charts, it would be nice to say a few nice words and give it a proper burial.

  9. Awe what a run for LLWD so Cool.And great for the rest of the Idols that are doing so well.

  10. what is the difference between manual and outomatic add, regarding the single’s success?

    In addition to what Mateja said, the automatic vs manual adds give an indication of how the week might go. Manual adders may not have spun yet, so each add probably means an increase in spins during the week (usually, there is a bit of a lag and you’ll start to see more traction around Thursday).

    Automatic adders auto-add once they reach 7 spins per week (IIRC), so the new spins were counted the previous week. Of course, they can increase their rotation during the week.

    Basically, Manual adders are new adders while Auto adders kind of added the previous week. Some will also differentiate between adds that are for stations that make up part of the published charts (Pub) and those that are simply monitored (Act). In the end, it all doesn’t matter so much. A spin is a spin and a person hearing is a person hearing the song. That is what makes the song a hit in the end. But, sometimes, it’s fun to read the tea leaves.

  11. Congratulations to Fantasia for hitting #1 on Urban AC chart

    But this makes no sense to me:

    iTunes

    #601 Bittersweet

    Can someone explain this to me, because I’m confused. Thanks

  12. iTunes

    #31 – IIHY
    #69 – September
    #102 – Undo It
    #152 – WWFM
    #398 – Mama’s Song
    #461 – TT
    #511 – LLWD
    #601 – Bittersweet

  13. LLWD had 3,461 spins last week—not bad for a year old song! Good run, Kris!

    Second that! LLWD is getting about 3½ times the number of spins that TT is now.

  14. AC = Adult Contemporary. That format appeals to “older” adults who do not buy alot of single downloads.
    So a #1 song on the Urban AC chart won’t do much on iTunes. Plus R&B doesn’t sell a ton there in general. Fantasia’s bread and butter will be album sales where she’s doing well.

  15. Itunes look good especially for Adam, Daughtry and Carrie. Carrie’s new song, seems to be picking up. I think Daughtry’s September being at #69 is a new peak for that song. Adam sure got a good bump since last week when IIHU was in the 40’s.

  16. jpfan

    Yeah I get the whole AC thing. But I still figured a #1 song would sell better. Oh well, as you say, her album is sell pretty well, so it’s all good

  17. But this makes no sense to me:

    iTunes

    #601 Bittersweet

    Can someone explain this to me, because I’m confused. Thanks

    Generally, R&B artists don’t sell a lot of single downloads. The exception would probably be the artists who have crossed over to CHR/Pop-something Fantasia hasn’t done yet.

  18. congrats to Fantasia

    yes, LLWD had such a nice run this past year and it’s still not shabby. I wish the TT would be spinned as much as LLWD now

  19. I just don’t understand Top 40 and HAC embracing “September” but not “The Truth”. September is no more Top 40 material than TT is, and they are both equally HAC material. In some ways September is more generic sounding (to me, anyway).

  20. Junior, I think the difference is that Daughtry has moved beyond the American Idol stigma. Not that AI was ever really considered “cool,” but suddenly it feels like—at least for top 40 and their PD’s—AI alums represent the epitomy of “uncool.” Or maybe it is the perceived (and I do mean perceived) middle aged fanbase that comes along with the AI alum that is considered so uncool/unhip for radio. I honestly think this is a big reason why Adam has had to work so hard to get top 40 adds, and David A is in real danger (imo). I also think Cook will face some of the same “American Idol alum” issues. Kelly and Daughtry and Jennifer H. have moved on successfully (or maybe enough time has just passed), but Jordin and those following her seem to have a real hard time with radio acceptance. I just think a lot of radio feels it’s too cool for American Idol.

  21. I just don’t understand Top 40 and HAC embracing “September” but not “The Truth”. September is no more Top 40 material than TT is, and they are both equally HAC material. In some ways September is more generic sounding (to me, anyway).

    I think this one boils down to Daughtry’s history on radio, familiarity and popularity. Or maybe RCA is coughing up some payola for the adds and spins. ;) Nothing to do with the song itself.

    ETA:(I did not mean to imply the song wasn’t good or wasn’t radio friendly, I just think Daughtry has built a relationship with radio and will have a better time getting airplay.)

    With all the tv performances for Daughty lately, anyone else think RCA is doing a grammy push for him?

  22. I am not Daughtry fan by any means, but I think that he has a great recording voice, there is something addictive to it, and that why he is so successful on radio.
    Others with an addictive voice: The Script lead singer, Ryan Star to some extend and probably more.

  23. Jordin and those following her seem to have a real hard time with radio exceptance.

    There may be something to your theory but Jordin probably can’t be included. She’s only had one flop at radio, for a song that was a big departure from what PDs were used to from her. She didn’t get any more singles but I doubt it was because radio wouldn’t have played them, the album was dead and stinkin’ at that point.

    There may be some AI backlash at radio though. There’s so many alumni at this point, maybe its just plain overkill.

    With all the tv performances for Daughty lately, anyone else think RCA is doing a grammy push for him?

    I think 19 sets up TV promo, not RCA. Maybe 19 want him to get a grammy! Why the hell not. :D

  24. I do think Daughtry’s song is getting a nice push from RCA right now. Didn’t that RCA Mod on his site post a couple months ago about September making its Top 40 move “in September.”

    eta—Tinawina, I get what you’re saying, but I think Jordin is going to have a tough time acheiving future radio success. Something’s off there. I think radio feels there are too many AI alumni out there now, and I think radio (at least Top 40) believes that the audience for an AI alum is made up of a bunch of middle-aged women that they (CHR) have no interest in catering to.

  25. Masieta: I’m no numbers guru, and hopefully someone else will add to this, but the mediabase peaks for LLWD were:
    POP: 10
    HAC: 3
    AC: 7
    CAC: 22

    It’s peak # of spins came the week of March 15 (according to Brian) at: 11,539 spins. This was the week it peaked on pop. Itunes rank that Monday was #23. I know it got to #16 on itunes, but not sure of its peak there. Anyone?

  26. eta—Tinawina, I get what you’re saying, but I think Jordin is going to have a tough time acheiving with future radio success. Something’s off there.

    I can see that as a possibility. By the time she tries again so much time will have passed, plus it is now common knowledge that she has no hardcore fanbase. I don’t know how that will affect PD’s perceptions of her.

    Really, I can’t think of a single thing anyone did wrong with handling Jordin’s first album. She did every textbook thing you can think of in terms of expanding your audience past Idol with radio big hits, touring with bigger names and getting a new album out fairly soon, with minimal radio gaps… she worked with some good people on that follow up too. She just didn’t click. I don’t know how they can fix that.

  27. Chicagolaw

    Daughtry isn’t considered cool by rock radio, though. He gets played by Hot AC and Pop stations — not so much by Triple A, Rock or Active Rock ones. So he’s still got the Idol “stigma” attached to him, too.

    This is why I think Lee is going to have a problem, because the type of music he wants to do seems like it would best fit AAA format. But if they don’t play Idols — and most of those stations don’t — then what? They will likely have to target Hot AC and hope something he releases can cross over to Pop

    Stations will play songs by the Idols if the labels promote them and if they catch on with listeners (see WWFM, LLWD, IIHY as recent examples). If the label doesn’t promote them or if the song doesn’t get good feedback from listeners, it’ll die off quickly.

  28. RCA hasn’t sent an original song from Daughtry to rock radio since “Crashed”. The first three charted on at least one of the rock formats. “It’s Not Over” entered the Top40 of each rock format. Possibly they wouldn’t touch a song from them now, but they did play Daughtry when the label promoted them to the format in the beginning.

  29. HR

    Huh…you’d think RCA would keep sending his songs to rock radio if they played him before. Not September, of course — but some of his other stuff. I wonder why they stopped?

  30. girlygirl, I wasn’t even considering rock radio when I posted about Daughtry. Rock radio is never gonna play an Idol. Not in a million years, lol. Lee has a great shot at HAC, which appears, at the moment, anyway, to be the most Idol-friendly format.

  31. When questioned his site administrator (the infamous RCA Ed) said there was more profit to be made through HAC/CHR spins. Daughtry are so identified with those formats now if they did send a song for adds again it might well be ignored.

    Fans like the idea of their favorites being accepted on those formats, the artists may enjoy it too. RCA is more interested in the bottom line.

  32. eta—Tinawina, I get what you’re saying, but I think Jordin is going to have a tough time acheiving future radio success.

    She might, but I wouldn’t bet against her. I mean, Jordin has a very successful track record on radio. I don’t think PDs will shy away from playing her songs because of that track record. That’s not to say that she won’t have another unsuccessful single in the future, but I think she will find more radio success in the future.

  33. From HDD: NOW IN: 54.98%

    LW TW artist / album label power index
    11 9 FANTASIA J RECORDS/RMG 18,049
    BACK TO ME
    47 45 CARRIE UNDERWOOD 19/ARISTA NASHVILLE 3,734
    PLAY ON

    Looks like another good week for Fantasia. She probably won’t end up in the top 10 but should still do okay.

  34. I think radio feels there are too many AI alumni out there now, and I think radio (at least Top 40) believes that the audience for an AI alum is made up of a bunch of middle-aged women that they (CHR) have no interest in catering to.

    I’ve seen this sentiment posted before but I disagree with it overall.

    First of all, I think it doesn’t matter to radio where the artists come from as long as the artists’ songs work on their format. The only reason Idol artists would ever cancel each other out, IMO, is if their songs sounded too similar – this happens with certain genres on certain formats. For example, CHR isn’t going to play 40 rock songs, they have to have a mix in their playlists. That is where it can get competitive.

    As far as the middle aged woman thing – if the song works for the listeners on their radio format, they’re not going to care if the song might appeal to an older segment. If it only works for older women, then the song might not get played, but I really don’t think of that as an “Idol” only issue. Genre of music can play a larger role than it is given credit for, IMO.

    Anyway, those are just my thoughts.

  35. My thoughts? Daughtry’s ‘September’ is doing well because… it’s actually a really good song that most ordinary people can relate to. Just a crackpot theory, perhaps, but one way Chris Daughtry has benefitted from getting over the Idol stigma is that he’s big enough now that he has the power to pick his own singles. I’ve seen several interviews where it’s been revealed that ‘September’ is the emotional personal fave of Chris and the boys, so they pushed for it to be a single.

    I wish all the Idols were given the reins to pick their own singles. I don’t think Cook’s 2nd single would have been ‘Come Back to Me’ (and maybe even his first single would have been different) and I also don’t think Kris Allen’s 2nd single would have been ‘The Truth’ if he’d been able to pick it himself. Just a guess though.

    I’m a big Daughtry fan, but ‘September’ isn’t even in my top five favorites from that album (‘Tennessee Line’, ‘You Don’t Belong’ and ‘Open Up Your Eyes’ are my favs), but at this point I think it’s highly evident that Chris D can generate and pick hits. The execs are best served to get out of his way and let him make them tons of money.

  36. Tuesday iTunes

    #34 – IIHY
    #68 – September
    #119 – Undo It
    #179 – WWFM
    #380 – Mama’s Song
    #508 – TT
    #601 – LLWD
    #659 – Bittersweet

    Albums

    #62 – Back to Me
    #162/#584 – Leave This Town
    #176 – Play On
    #410/#672 – FYE

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