The Hits Daily Double sales numbers are in, and yep, it’s January, typically a horrible month for record sales.
This week’s numbers:
16 David Cook, David Cook 31, 252
47 David Archuleta, David Archuleta 13, 656
For a rough comparison, let’s use last week’s Nielsen Soundscan numbers for comparison (No HDD numbers last week due to the New Year’s Holiday).
Kirsten crunched the numbers and estimated the sales drop both took this week (HDD and Soundscan are usually in the same ballpark):
10 David Cook …David Cook 101K -69%
33 David Archuleta …David Archuleta” 56K -76%
Ouch!