The first American Idol XIII promo is here, featuring the new tagline YOU all voted for. The choices were:
Listen to their dreams come true.
A million different stories. One powerful dream.
Every story is different. The dream is the same.
The search for a superstar.
And the winner is…the Season 1 tagline, “The Search for a Superstar.” Going retro was my choice.
A pithier (and better) variation of the third choice is also part of the message: “Different Reasons, Same Dream.” Dreamers come from all different walks of life and circumstances, the promo says, but the dream is universal. Idol can help make wishes come true.
What do you think of the new American Idol XIII promo? The spot aired at least twice tonight during the World Series on FOX.
Watch.