Today’s thread are brought to you by the numbers 4, 7, 17, 2.3M and 86M – and long-standing records turning to dust.
Adele’s “Hello” spends its fourth week at the top of the Hot 100. She is queen of everything this week. Bow down. This week, she will shatter a long-standing record for album sales that many thought would never ever ever be broken – *NSYNC’s one week album sales record set way back in 2000 with “No Strings Attached” selling 2.416K. That’s because in just three days, she’s already sold 2.3M albums in the first three days of the album’s release (and she isn’t stopping yet). She already has the best selling first week of 2015 (eclipsing the record Bieber set just last week) and becomes one of the 20 artists to sell more than 1M in a week (list in the article).
Back to the Hot 100 where if Adele is the Queen, much though many may not like it, Bieber is the ruling King. He lands 3 songs in the top 5 of the Hot 100 – something that only three other artists have done in the history of the chart. The Beatles managed to do that for 8 weeks in 1964 (including having the entire top 5 for one of those weeks) and 50 cents did it in 2005 (though he was not the lead artist on one of the songs). The big record that Beiber smashes to pieces is the record the Beatles had for 51 years and, again, nobody thought it would fall. Bieber put an impressive 17 songs in the Hot 100 this week shattering the Beatles record of 14. Drake had managed to match that feat twice this year with 14 tracks from his two albums, but fellow Ontarian Bieber actually breaks it. All but one of his songs from the deluxe track appeared. Streaming is what did it showing how important that medium is becoming. Bieber lands “Sorry”, “Love Yourself” and “What do You Mean” in positions 2, 4 and 5.
And his fellow Ontarians are not finished with owning the Hot 100. For weeks, 5 songs from artists from Ontario have hogged up half the slots in the top 10. This week it is 7. Drake’s “Hotline Bling” is 4th, The Weeknd’s “The Hills” is 6th, Shawn Mendes’s “Stitches” is 7th and new-comer Alessia Cara’s “Here” is 10th (it is has been a long climb up). That leaves 2 slots for Americans – Fetty Wap’s “679” is 8th and Taylor Swift’s “Wildest Dreams” is 9th.
Billboard has another article about Idol Haley Reinhart’s gum ad. This thing is a monster and now it has a video (her season-mate Casey Abram’s plays the piano). Here are the numbers:
Since the commercial debuted last month, the song has already sold 46,000 units, amassed 3.2 million streams on Spotify, and is No. 1 on Spotify’s Global viral chart. The campaign is still growing, with 86 million views via Facebook and more than 12 million views on YouTube.
You just never know where your big break is going to come from. It’s often a series of little breaks.