Constantine Maroulis and the cast of Rock of Ages are on the move. The off-Broadway show goes on hiatus after the first of the year, according to Variety, to get ready for a spring opening on Broadway.
In order to keep the show afloat in these tough economic times, the producers of Rock of Ages will offer reduced ticket prices to lure budget-minded theater-goers into the theater:
As many producers tout discounted tickets to encourage legit biz in what’s shaping up to be a particularly chilly winter, “Rock” arrives on Broadway with lower-than-usual pricetags already in place.
Tickets for the Rialto incarnation of the tuner will range from $46.50 to $99, with a top ticket price of $89 on weeknights and $99 for weekend perfs. (Most musicals on the Main Stem top out at around $120; “Billy Elliot” stretches up to $135.)
The Off Broadway production of “Rock” encourages a party vibe by allowing the crowd to bring drinks to their seats. (It’s original incarnation in Hollywood was in a nightbclub.) Producers aim to offer in-seat cocktail service at the Brooks Atkinson, turning the theater into the only Broadway venue to do so.
Sounds like a party!
Constantine will be originating a lead role on Broadway, which is a pretty big deal. If the show survives, Constantine will take part in recording a cast album and be eligible for a Tony nomination.
Rock of Ages begins Broadway previews March 20 ahead of an April 7 opening.