American Idol 14 mentor, Scott Borchetta, says the winner will be an artist rather than the best singer. He shares his thoughts inside.
Despite all the speculation that Big Machine Label Group head Scott Borchetta’s involvement in American Idol may mean the show will look for a country act, there are a number of signs that Borchetta and his label are looking to expand their footprint. Check out the evidence, and meet the 1st act after Taylor Swift that they’re marketing to pop radio.
Scott Borchetta, the man behind Taylor Swift, discusses what to expect when he takes over as American Idol 14 mentor. Details inside.