The Top 12 guys’ lackluster performances last night did not stop American Idol from winning the ratings race once again against the Vancouver Winter Olympics. Here’s how it shook out:
via Mediaweek:
-Ratings Breakdown:
Once again, Fox’s dominant American Idol bested NBC’s The Vancouver Olympic Winter Games, with an advantage of 3.32 million viewers and 65 percent among adults 18-49. American Idol averaged 22.80 million viewers and an 8.6 rating/23 share among adults 18-49 from 8-10 p.m., with the half-hour breakdown as follows:
American Idol (Fox)
8:00 p.m. – Viewers: 20.28 million (#1), A18-49: 7.5/21 (#1)
8:30 p.m. – Viewers: 23.13 million (#1), A18-49: 8.7/23 (#1)
9:00 p.m. – Viewers: 23.37 million (#1), A18-49: 8.9/23 (#1)
9:30 p.m. – Viewers: 24.42 million (#1), A18-49: 9.5/23 (#1)
Over at NBC, the ongoing Winter Olympics scored 19.48 million viewers and a 5.2/14 in the demo from 8-11 p.m., with the half-hour breakdown as follows:
Vancouver Olympic Winter Games (NBC)
8:00 p.m. – Viewers: 15.65 million (#2), A18-49: 3.7/10 (#2)
8:30 p.m. – Viewers: 18.06 million (#2), A18-49: 4.5/12 (#2)
9:00 p.m. – Viewers: 21.38 million (#2), A18-49: 5.6/14 (#2)
9:30 p.m. – Viewers: 20.91 million (#2), A18-49: 5.7/14 (#2)
10:00 p.m. – Viewers: 21.00 million (#1), A18-49: 6.0/16 (#1)
10:30 p.m. – Viewers: 19.87 million (#1), A18-49: 5.8/16 (#1)