I didn’t realize that the Monday June 10 and 17 The Voice telecasts weren’t originally scheduled for two hours. With the ratings holding up, NBC brass probably figured, why not schedule 2 hours for episodes, even if they are destined to be mostly filler? NBC also takes the opportunity to brag about The Voice beating Idol in the ratings. With, of course, the lowest rated episodes shoved into the summer months.
Read the press release below:
‘THE VOICE’ EXPANDS TO TWO HOURS FOR LIVE JUNE 10, 17 TELECASTS
UNIVERSAL CITY, Calif. — May 30, 2013 — NBC’s hit competition series “The Voice” will expand to two hours for the live June 10 and June 17 episodes.
For the June 10 program, the remaining artists will sing for both the coaches — Adam Levine, Shakira, Blake Shelton and Usher — as well as nationwide audience. At-home viewers will begin voting at the show’s conclusion to see who moves on and who is
eliminated.
The final artists will perform on the June 17 telecast, competing one last time before the newest champion is announced the following night.
For the recently completed 2012-13 traditional television season, the Monday edition of “The Voice” averaged a 5.2 rating, 14 share in adults 18-49 and 14.4 million viewers overall, making it the #3 primetime series on the broadcast networks in
adults 18-49, the #2 entertainment series and the #1 reality series.
It’s the first time in 10 years, since the 2002-03 season, that Fox’s “American Idol” has not ranked #1 among reality series in 18-49. The current cycle of “The Voice” has ranked #1 in its slot in 18-49 with every regular Monday and Tuesday telecast so far this cycle (excludes recaps).
“The Voice” is a presentation of Mark Burnett’s One Three Inc., Talpa Media USA Inc. and Warner Horizon Television. The series was created by John de Mol, who executive-produces along with Burnett, Audrey Morrissey, Stijn Bakkers and Lee
Metzger.
