30 Million Tune in For Wednesday’s Kansas City Audition Episode

From Mediaweek’s Marc Berman

-Ratings Breakdown:
Fox’s American Idol is alive and very well, with last night’s two-hour edition at a whopping 29.85 million viewers and an 11.6 rating/29 share among adults 18-49 from 8-10 p.m. Compared to one year earlier (Viewers: 30.44 million; A18-49: 12.6/30 on Jan. 16, 2008, based on the final nationals), that was down by just 590, 000 viewers and eight percent in the demo. As a true testimonial to the strength of this ongoing juggernaut, the second most-watched program of the evening was CBS’s Criminal Minds at 14.05 million viewers at 9 p.m. Once again, American Idol is in a league of its own.

Here is the half hour breakdown:

American Idol (Fox)
8:00 p.m. – Viewers: 24.87 million, A18-49: 9.5/26
8:30 p.m. – Viewers: 29.60 million, A18-49: 11.2/28
9:00 p.m. – Viewers: 32.51 million, A18-49: 12.8/31
9:30 p.m. – Viewers: 32.44 million, A18-49: 13.0/31

Hm, it didn’t lose much audience from last night (averaged 30.074 million in the overnight numbers), and again, like last night, the numbers increased over the course of the two hour episode. The demo loss from last year’s comparable episode is smaller too-10% for Tues. vs. 8% for Wed

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One explanation is the tough competition Idol faces on Tuesday nights from two popular shows, NICS and The Mentalist‚   On Wednesday nights–Criminal Minds–not so much

Last year, there was a bigger drop-off between the Tuesday and Wednesday night premiers. (33.4 for Tuesday, 30.4 for Wednesday).

This Variety article is interesting….Fox special ordered some ratings numbers from Nielsen and are spinning it as if Wednesday’s show had an increase in viewers…

Still, I think it looks a bit more hopeful today–a huge drop-off would not have been a good sign.

About mj santilli 33692 Articles
Founder and editor of mjsbigblog.com, home of the awesomest fan community on the net. I love cheesy singing shows of all kinds, whether reality or scripted. I adore American Idol, but also love The Voice, Glee, X Factor and more!

10 Comments

  1. Are there numbers for those who DVR or something? Maybe, that’s where the difference lies. Maybe, a lot more are watching their shows in real time while recording (and then FF through the mess of the AI audition rounds)

  2. Not sure, since those are overnight ratings. With Fox trying hard to stop YouTube and other accounts, that might boost ratings from younger viewers. (I do think, however, that after the season ends, AI – on their own merit – should put up the videos so we can have them to review)

  3. On Wednesday nightsà ¢Ã¢â€š ¬’Criminal Mindsà ¢Ã¢â€š ¬’not so much

    awwwww I like Criminals Minds, the blond one is kind of hot ;D

  4. Are there numbers for those who DVR or something? Maybe, thatà ¢Ã¢â€š ¬Ã¢â€ž ¢s where the difference lies. Maybe, a lot more are watching their shows in real time while recording (and then FF through the mess of the AI audition rounds)

    These numbers are overnights, and they will change a bit when the finals come in. FYI, the comparison numbers from last year are finals, so it’s a bit skewed.

    I post the final numbers in the charts. Sometimes it takes a week or two to get a hold of them.

  5. Awww, and look who got the first Idol bump of season 8! Light On is up to number 13 on iTunes and DCTR is at number 4! Shine on, you crazy David.
    Oh, and Archuleta, who had fallen out of the iTunes top 100 is back in at 88 so good on you, Archie.

  6. Will other former Idols get bumps?

    It’s possible. Jordin got one last year when each time she was on (no air/one step at a time). So did any decent mentor (Dolly, Neil) or act (Maroon5, Natasha Beddingfield) who played on the Wednesday show. Jeff Buckley and Brudda Iz got big bumps from Castro singing their songs.

    Basically, getting promoted on idol equals record sales.

  7. I hope that some one, some where realizes that a part of the good viewership for AI this year is because of the outstanding season 7. I didn’t start out watching AI last season because I was disappointed in season 5 and bored by season 6. Season 7 was fantastic. I loved most of the top 12, was very impressed with Chikezie, Kristy Lee, Brooke, Syesha, Carly, Michael, Jason, and David A., I was and am absolutely committed to and invested in David Cook. If it were not for the great season 7, I would not be tuning in Season 8. I do not think that I am alone in that.

  8. I hope that some one, some where realizes that a part of the good viewership for AI this year is because of the outstanding season 7.

    Word. I almost stopped watching seaons 6 because it was so boring. That was the first season I didn’t vote for anyone. It took David Cook to bring me back to the crazy.

  9. Yeah, I followed S6 but the way they handled that season made me a little hostile towards S7 at first. I think S7 was done with more class and I’m coming into S8 with a better attitude. (actually watching audition eps, for one thing.)

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