Monday Morning Mediabase Update: Mar 4-10

This week in the Monday Morning Mediabase report, there are three milestones from Idols and one from X-Factorers

Phil, the latest American Idol winner, follows up his very successful coronation single “Home” with what looks like a very successful “Gone, Gone, Gone”. “Home” continues to top the AC chart, although it has lost its bullet. The song has a 400+ spin lead on the second highest single, though. So, at the rate it’s losing spins, it will probably be there for several more weeks. Possibly more exciting is that GGG hit milestones on two formats this week. It went top 10 on AAA and top 20 on HAC. His appearance later this week on Idol could not have been more well-timed to capitalize on this and push the song to the next level.

The other Idol milestone this week is from Carly Rae Jepsen from the Canadian franchise. Her collaboration with Owl City went top 50 on CAC. Kind of surprising after all these months, but Owl City is a regular on that chart.

One Direction represents the UK X-Factor show this week. Their “Kiss You” moves into the top 50 on HAC.

In other news, the chart ninjas at Big Machine have been manipulating the top of the Country chart for weeks. With a surging Blake Shelton, this may spell the end of a long streak of number ones for Carrie Underwood. When Scott Borchetta was doing this with only Taylor Swift, it was just kind of annoying though kind of remarkable. Now that he is doing it with all sorts of artists, it’s just plain obnoxious. I wonder how he does it so consistently.

Carly Rae Jepsen (CI):
“Good Time” with Owl City: ^12 AC (12); ^49 CAC (56)
“Tonight I’m Getting Over You”: ^47 Pop (49)

Carrie Underwood:
“Two Black Cadillacs”: ^4 Country (3)

Cassadee Pope
“Over You”: 41 AC (39)

Cher Lloyd:
“With Ur Love” f/Juicy J: ^34 Pop (34)

Colton Dixon:
“You Are”: ^11 CAC (15)

Fantasia:
“Lose To Win”: ^11 UAC (11)

Kelly Clarkson:
“Catch My Breath”: 5 HAC (5); ^3 AC (4); 14 Pop (13)
“Don’t Rush” f/Vince Gill: ^28 Country (28)

Little Mix:
“Wings”: ^43 Pop (44)

Olly Murs (UK XF):
“Troublemaker” f Flo Rida: ^17 Pop (18); ^31 HAC (34)

One Direction (UK XF):
“Kiss You”: ^19 Pop (20); ^50 HAC (53)

Phillip Phillips:
“Gone, Gone, Gone”: ^8 AAA (12); ^20 HAC (22)
“Home”: 1 AC (1); ^36 ALT (38)

Stefano:
“Yes to Love”: ^49 Pop (47)

Vicci Martinez:
“Come Along” f. Cee Lo Green”: ^23 HAC (21); 36 AAA (28)

Note: Numbers indicate position on the chart while numbers in brackets indicate the position on the chart the

previous week. The “^” (aka “a bullet”) indicates that a song gained spins since last week

Adds listed on AllAccess:
March 11: Country: Tate Stevens “Power of a Love Song”
March 25: AAA: Josh Krajcik “Back Where We Belong”

This is the daily numbers thread for Monday. Stats collected on Monday morning.

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Kirsten has had a long love affair with numbers. Marry that with her love of cheese and the Numbers Threads at MJs were born.