Wednesday Ratings: American Idol Stays Steady, Beats The Voice, DWTS

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Ratings are in from TVByTheNumbers

Fox won the night with adults 18-49 and total viewers as American Idol was steady vs. last Wednesday with a 4.9 adults 18-49 rating. Note, last week American Idol was adjusted up two tenths in the final numbers, so it’s possible it’s actually up on the week.

An average of 16m viewers watched Idol last night.

Final ratings for The Voice (8-10) 4.0/11 10.52 and  Dancing with the Stars (8-10) 3.0/8 16.39

Idol kicked ass in the demo again this week.  It runs about even with DWTS for number of viewers.

I’ll take it!

8:00

FOX American Idol 4.7/14 15.62
CBS Survivor 2.6/8 9.63
ABC The Middle 2.1/7 7.04
NBC Betty White’s Off Their Rockers 1.6/5 6.16
CW America’s Next Top Model (R) 0.4/1 0.95

8:30

ABC Suburgatory 2.1/6 6.11
NBC Best Friends Forever 0.9/3 2.94

9:00

FOX American Idol 5.1/13 17.14
ABC Modern Family 4.1/11 10.25
CBS Criminal Minds 3.0/8 11.17
NBC Rock Center with Brian Williams 0.6/2 2.75
CW America’s Next Top Model 0.5/1 1.03

9:30

ABC Don’t Trust the B—– in Apartment 23 (Premiere) 2.9/7 6.98

10:00

CBS CSI 2.3/6 9.80
ABC Revenge: From the Beginning (Recap) 1.6/4 5.57
NBC Law & Order: SVU 1.6/4 5.42

 
  • http://twitter.com/tinawinabina Tinawina

    So it says this will probably be adjusted up, meaning it might beat last week’s ratings. Yay!

    I’m glad viewership was high for what turned out to be a great episode.

  • Valentin432

    I think the Easter hollidays definetlly screwed up the numbers last week, so it’s great to see Idol with probably higher ratings this week.
    The telecast will probably win the week as well unless TBBT has a big increase.

    As far as the half hour breakdown, the first half hour was still very low compared to the rest and last week 2 of the B3 performed during that segment.
    It will be interesting to see if Skylar and Colton have a big enough fanbase to save them.

  • Anonymous

    From Fox_Research

    Idol beat the No. 2 program by +20% in A18-49 (4.9/14 vs. 4.1/11, Modern Family) & +39% in Total Viewers (16.4m vs. 11.8m, Criminal Minds) 

    Last night, #FOX won its thirteenth consecutive Wednesday night among Adults 18-49, Adults 18-34 and Total Viewers 

  • Anonymous

    It will be interesting to see if Skylar and Colton have a big enough fanbase to save them.

    Colton has been in the beginning of the show before & has never been in the B3. I don’t see that happening tonight either. I think he has a big fanbase. Now Skylar might be in trouble. She has been in the B3 recently, was in the 1st performance slot, & the competition left is tough. There will probably be a B3 tonight & there will probably be 2 contestants that many of us feel shouldn’t be there. Not because they were terrible last night, but because somebody has to be in the B3 with the great talent we have left.

    IMO Phillip should be in the B3 after last night, but that will probably not happen.

  • Anonymous

    Good numbers for Idol. I was hoping the modern theme would have more of an impact on the ratings. But I’ll take it. As long as Idol keeps steady ratings for the rest of the season (which I think they will), they should be in great shape.

  • http://twitter.com/DanArizmPerez Mauricio Arizmendi

    Yes! and we were worried earlier this season because of The Voice ratings Vs. Idol…Bah! I predict The Voice will go lower!

  • Anonymous

    The trend lately has been a 2 point adjustment so if that happens again this week, then it will be really great news! And once again, idol will be the only show that can get a 5.

  • http://pulse.yahoo.com/_SYFK77IYLRQIVATQ2MJKSW2J7Y Pam

    Seeing numbers like this make me very happy.  I really do hope we will see an upward adjustment later.  I really enjoyed last night’s episode.  

  • superfudge

    Can someone tell me why people act like it’s such an achievement that Idol is “beating” the Voice? I mean look at the shows Idol is competing against. Betty White Off Their Rockers? Best Friends Forever? Their biggest competition is Survivor which sucks this season. The Voice is up against Dancing with the Stars which is definitely cutting into their audience. It’d be interesting to compare the ratings if Idol was the one competing with DWTS. Definitely wouldn’t be as glamorous then.

  • Valentin432

    Modern Family gets bigger demo numbers than anything on Monday night and Survivor gets demo numbers similar to DWTS.
    Idol went head to head with DWTS for a year or two and was getting much higher numbers back then, it’s hard to compare.

  • windmills

    This gain is especially good because Modern Family and all the other Wednesday night ABC sitcoms finally came back with original episodes after what felt like an eternity of reruns. I actually thought AI ratings might take a hit but they didn’t. 

    I think people are interested in this group of AI finalists.

  • http://twitter.com/tinawinabina Tinawina

    Actually, the bigger story is The Voice’s ratings are plunging even in the live rounds IMO. That has nothing to do with Idol. If The Voice were holding its own better it would have nothing to worry about no matter how Idol did. As it is now, I’m actually scared to see how it will do in the fall against XFactor and I hate XFactor. I really wanted The Voice to kick its ass.

    The Voice producers need to worry about how to keep an audience engaged when the chairs stop turning. That’s the real problem, not how much competition Idol does or does not face on a different night. YMMV.

  • Hazehel

    They need to keep the battle round short (I said it before, 2 weeks max), it seems to be the part that is losing the show momentum.  Compress it so that it isn’t so dull, and show only the interesting ones (like Idol Hollywood/Vegas round). 

    The Voice also still needs to figure out a way making the viewers feeling invested in the contestants so that they will come back week after to watch the watch the show, and also to support their favorite when the show is over.  Idol has done a good job in the past giving a narrative about the contestants, the redemption of Scotty McCreery in the Hollywood round is probably a good example.  It’s tough if you are at the receiving end of a negative narrative (Clint Jun Gamboa last season, the cowboy this season), but it’s one of the ways Idol made people feel engaged about contestants.  The Voice can learn some of the tricks Idol uses.

  • superfudge

    I don’t think people realize that Modern Family is aimed towards a completely different demographic than the ones watching Idol. The people watching Modern Family are likely a huge portion of people who wouldn’t watch anyway so there’s nothing to lose by placing them against each other. If you put 2 reality shows like DWTS up against other voting reality shows like Idol, the Voice or X Factor then it cuts into your audience. It’s the reason why a show like Community will always lose out to the Big Bang Theory. They’re always going head to head with the same audience.

  • http://pulse.yahoo.com/_WC5Q6ULBZZD3YT6AIN4NTU4S74 Whiteshirt

    [quote]Can someone tell me why people act like it’s such an achievement that Idol is “beating” the Voice? I mean look at the shows Idol is competing against. Betty White Off Their Rockers? Best Friends Forever? Their biggest competition is Survivor which sucks this season. The Voice is up against Dancing with the Stars which is definitely cutting into their audience. It’d be interesting to compare the ratings if Idol was the one competing with DWTS. Definitely wouldn’t be as glamorous then.[/quote]

    Agree with this 110 %. Still, have to give Nigel credit for figuring this out. I stopped watching Ai on the tv last week and watch it on MJ’s now. Even the fast forward button is not enough to skip past the ridiculous manipulations and comments from Randy and JLo.

  • Anonymous

    Dancing With The Stars is down a lot in comparison to last year.  They are seeing series low numbers, besides that, that show has always skewed old, and can barely draw a 3.0 rating among adults on Mondays.  It may be taking some of the older viewers away from The Voice, but it’s not the cause for that shows loss in the key demo.  Earlier this season it looked like the Voice would stabilize around 6.0 in that category, and not fall to season 1 levels like they have.

    Broadcast tv ratings are down across the board, so people have other options besides watching AI.  The fact that AI is poised to be the number one show for another week is incredible for a show that’s 11 seasons old.

  • Anonymous

    Your theory was rebutted by real world facts, what you are saying sounds interesting but it doesn’t always prove true. As for Modern Family not having common viewers with idol, wrong again, anecdotal evidence, I watch idol, tape Family.

  • Anonymous

    I don’t think people realize that Modern Family is aimed towards a completely different demographic than the ones watching Idol. The people watching Modern Family are likely a huge portion of people who wouldn’t watch anyway so there’s nothing to lose by placing them against each other.  

    So, what’s the cause for the drop in Modern Family’s ratings since American Idol started in January?  Against the X Factor, Modern Family was drawing between 13 to 14 million people, and its demo ratings were regularly above 5.0.  For example, on September 22 Modern Family had a 6.0 rating and drew over 14 million viewers.  November 11, they had a 5.6 rating and over 13 million viewers.  I don’t think a new episode of Modern Family has had a 5.0 rating since AI came back. Modern Family soundly beat the XF every week in the demo, and people predicted that it would do the same with AI, but that never happened.

    An interesting thing about Modern Family, its 7 day dvr numbers have been up over the last few months.

  • superfudge

    I never said all viewers watch one or the other. I said a huge portion because they do appeal to different demographics. For instance, the ratings for Survivor are down but it’s not like their loss of viewers are giving Idol some mega increase because a large portion of people watching a show like Survivor probably aren’t interested in a show like Idol anyway.

  • superfudge

     I don’t watch Modern Family so I couldn’t tell you. Could be for numerous reasons. Why is Glee going down hill? Maybe their plots are losing audience interest.

  • Anonymous

    I’m sure it’s for a lot of reasons too, including people deciding to watch American Idol instead.  That was the case last year too.  Both shows had an effect on one another’s ratings.

    Even though Survivor is seeing series low numbers, it’s not like this year’s ratings are down a lot in comparison to last season.  Last year they were only averaging around 11 to 12 million viewers.

  • http://twitter.com/ZarkeMulgore Zarke

     Idol was their first. Now do the VOICE have the balls to go head to head with Idol on that time slot? They did not apparently… ;)

  • http://pulse.yahoo.com/_SYFK77IYLRQIVATQ2MJKSW2J7Y Pam

    Here are last night’s final upward adjusted AI ratings from tvbythenumbers.

    Modern Family, American Idol, CSI, Survivor and Law & Order: SVU were each adjusted up a tenth while Rock Center was adjusted down a tenth among adults 18-49 versus Wednesday’s preliminary ratings.

    8:00 FOX American Idol (8-10PM) 5.0/14 16.81

  • Axxxel

    Why does Glee go downhill ? Maybe because of the storylines ? Or maybe because the music in the beginning of the season was too Broadway ? (West Side Story, Funny Girl, Wizard of Oz, Evita etc). Glee redeemed itself with  more contemporary music like indie (Gotye, Young the Giant) and boysband (the Wanted) but I wonder what will happen next week when Glee goes full Saturday Night Fever disco. Amber Riley (ex- American Idol hopeful), who plays Mercedes, did kill it on the “Disco Inferno” sneak preview though.

  • Anonymous

    So American Idol should end the week as the number one show in the demo, and number two in total viewers to NCIS.