Thursday Ratings: Valentines Day Blues

Valentines Day means many viewers are out celebrating the holiday. TV ratings typically take a hit on this day.  Pretty much everything was down, outside of a few 10 pm shows.

VIA Entertainment Weekly

FOX

8-9P AMERICAN IDOL #3 3.6 12,333
9-10P GLEE #9 1.7 5,164

ABC

8-9P ZERO HOUR P #11 1.3 6,290
9-10P GREY ANATOMY #6 2.7 8,369
10-11P SCANDAL #5 2.8 8,036

CBS

8:00P BIG BANG #1 5.4 17,625
8:30P TWO&HALF MEN #2 3.8 13,744
9-10P PERSON INTEREST #4 3.0 14,825
10-11P ELEMENTARY #7 2.2 10,872

NBC

8:00P COMMUNITY #12 1.1 2,747
8:30P PARK & REC #10 1.5 3,153
9-10P OFFICE #8 2.0 4,038
10-11P LAW&O:SVU RS #13t 1.0 3,445

CW

8-9P VAMPIRE DIARIES #13t 1.0 2,305
9-10P BEAUTY&BEAST #15 0.5 1,407

Half hour breakdown via Marc Berman

8:00 p.m.

ABC – Zero Hour (series premiere)
Viewers: 6.51 million (#3), A18-49: 1.4/ 4 (#3)

CBS – The Big Bang Theory
Viewers: 17.62 million (#1), A18-49: 5.4/17 (#1)

NBC – Community
Viewers: 2.75 million (#4), A18-49: 1.1/ 4 (#4)

Fox – American Idol
Viewers: 11.36 million (#2), A18-49: 3.3/11 (#2)

CW – The Vampire Diaries
Viewers: 2.37 million (#5), A18-49: 1.0/ 3 (#5)

———-

8:30 p.m.

ABC – Zero Hour (series premiere)
Viewers: 6.07 million (#3), A18-49: 1.3/ 4 (#4)

CBS – Two and a Half Men
Viewers: 13.74 million (#1), A18-49: 3.8/11 (#2)

NBC – Parks and Recreation
Viewers: 3.15 million (#4), A18-49: 1.5/ 5 (#3)

Fox – American Idol
Viewers: 13.30 million (#2), A18-49: 4.0/12 (#1)

CW – The Vampire Diaries
Viewers: 2.24 million (#5), A18-49: 1.0/ 3 (#5)

———-

9:00 p.m.

ABC – Grey’s Anatomy
Viewers: 8.34 million (#2), A18-49: 2.6/ 7 (#2)

CBS – Person of Interest
Viewers: 14.93 million (#1), A18-49: 3.1/ 9 (#1)

NBC – The Office
Viewers: 4.11 million (#4), A18-49: 2.1/ 6 (#3)

Fox – Glee
Viewers: 5.65 million (#3), A18-49: 1.9/ 5 (#4)

CW – Beauty and the Beast
Viewers: 1.50 million (#5), A18-49: 0.5/ 1 (#5)

———-

9:30 p.m.

ABC – Grey’s Anatomy
Viewers: 8.40 million (#2), A18-49: 2.7/ 7 (#2)

CBS – Person of Interest
Viewers: 14.72 million (#1), A18-49: 2.9/ 8 (#1)

NBC – The Office
Viewers: 3.96 million (#4), A18-49: 2.0/ 5 (#3)

Fox – Glee
Viewers: 4.68 million (#3), A18-49: 1.6/ 4 (#4)

CW – Beauty and the Beast
Viewers: 1.31 million (#5), A18-49: 0.5/ 1 (#5)

———-

10:00 p.m.

ABC – Scandal
Viewers: 8.29 million (#2), A18-49: 2.8/ 8 (#1)

CBS – Elementary
Viewers: 11.39 million (#1), A18-49: 2.4/ 7 (#2)

NBC – Law & Order: SVU (R)
Viewers: 3.30 million (#3), A18-49: 1.0/ 3 (#3)

———-

10:30 p.m.

ABC – Scandal
Viewers: 7.78 million (#2), A18-49: 2.7/ 8 (#1)

CBS – Elementary
Viewers: 10.35 million (#1), A18-49: 2.1/ 6 (#2)

NBC – Law & Order: SVU (R)
Viewers: 3.59 million (#3), A18-49: 1.0/ 3 (#3)

Source: Nielsen Media Research data

  • http://twitter.com/J_SanchezFans J SanchezFan Kaylo™

    Idol is now being beaten by BOTH “TBBT” and the horrendous “Two and a Half Men”. Honchos at Fox must be worried sick.

  • cosem

    Just one comment…If TPBT thought that yday’s girls episode was the one showcasing their strongest talent, why oh why did they keep it for Valentine’s Day? They should have swapped girls week with boys week imo…tsk tsk 

  • curly_yenta

    Wow! so the Big Bang Theory AND Two and a half men hammered Idol in the 8pm hour – and it’s ratings have fallen out of the teens and into a low of 11 million and averaged only in the 12 million range? OMG, that’s scary low for Idol.  Guess the new judges and the not-so-sutble manipulation this season is biting them in the ass.

  • bridgette12

     They have to be worried about the ratings. This show need something or somebody to stop the bleeding.

  • http://twitter.com/happylittlefish Amy Beth

    AI had its lowest ratings of the season so far precisely when it was showcasing its 3 top female contenders–the 8pm half hour block on Valentine’s Day. 

  • fantoo1

    Everything was down due to Valentines day. Everything. With the exception of a few shows last night. They knew tonight’s ratings would be weak. Nothing to do with the “manipulation.”

  • fantoo1

    Except for the fact that almost everything fell last night…

  • curly_yenta

    And what about the it’s on-going weekly plunge?  You can apply Valentines Day on some of the ratings plummet from last night if you want, but what about the yearly slump – it’s day to day, week to week plunge? You can’t always put the excuse on an external event.  At one point the reason must be that the show sucks now and people are running for the hills.

  • http://twitter.com/tinawinabina Tinawina

    Lord this show is 12 years old, it’s just running out of steam. It had to happen one day. I wish I could “fail” my way into still being a top 3 show. LOL. So much drama.

    This week it’s been pulling The Voice numbers. I think it’s going to stay like this all through Hollywood, if goes up at all it will be top 10/12 week.

  • http://www.facebook.com/profile.php?id=1818332757 Seth McHale

    Another WGWG will be the death of Idol. I’ve talked to people here at work who won’t even bother with Idol, because they can pretty much call the winner now, so why invest the time?

  • fantoo1

    Weekly plunge? The ratings always drop during Hollywood. Wednesdays show only dropped 6.6% from last Wednesday. That is a normal drop, especially considering it was Ash Wednesday. The ratings also stayed stable during auditions. Besides maybe the first season, the ratings have never been higher in Hollywood compared to auditions.

  • http://www.facebook.com/profile.php?id=1638805698 Jason Scott

    Uhhh. But yesterday WAS V-Day…so yea, it can be used as a reason. Just saying.

  • chillj

    Obviously, most Americans are having more fun on Valentine’s Day than I do.

  • elliegrll

    The weekly and season to season drops happen every year.  Going by the shows normal pattern it was obvious that given the fact that Wednesday’s ratings were 4.3 that Thursday’s would be in the 3s.  Just like it was clear when last season’s final two brought in a record low 14.8 million viewers and the finale 21 million, that ratings for this season were going to be lower. 

    The ratings have been falling, there are a lot of reasons for this, the lack of suspense about who will win, the decline in broadcast viewership, and a huge part of it is the show being 12 years old.  What’s happening with AI isn’t anything that hasn’t happened with other older shows, like Grey’s Anatomy, Survivor, DWTS, Law & Order, etc.  

  • itsalleternal

    What was the LOWEST rating for a first-run episode of The Voice last season (i.e. last fall)?

  • merkureye

    Too much background on sausage-making and not enough sausage so far.  I realize that the audition shows have been truncated this year but even so, the auditions have gradually lost their sizzle for viewers.  Like anything in life with overexposure things go stale.  AI just needs a slight repackaging which they are doing with the live audiences for Vegas rounds ala X-Factor.  I think the live audience will bring a little magic back (and lots more of Angela, Isabelle, Candace, and Kree).

  • fantoo1

    I think Angela’s Hollywood solo was a step in the right direction as far as building buzz for the contestants/show. My local Fox station featured her and her performance on the 10:00 news.

  • bridgette12

     I agree with you people are fleeing from this show and the excuses are neverending for why the ratings keep falling. Maybe the biggest reason is that it’s simply old and boring. The bad ratings has nothing to do with anything except the quality of the show or lackof.

  • curly_yenta

    Dropped only 6.6%? That’s horrible. Last weeks excuse was Ash Wednesday and last night was because of Valentine’s Day? Could it also be because the show really sucks now? Maybe?

    Bottom line: the show is now getting it’s lowest ratings of it’s entire 12 year run, except for the 1st season. No spinning that.

  • elliegrll

    I wish I could “fail” my way into still being a top 3 show.

    Yep, both shows should still be comfortably in the top ten.  Wednesday’s will be in the top 5.

  • http://twitter.com/tinawinabina Tinawina

    The ratings have been falling, there are a lot of reasons for this, the
    lack of suspense about who will win, the decline in broadcast
    viewership, and a huge part of it is the show being 12 years old.
     What’s happening with AI isn’t anything that hasn’t happened with other
    older shows, like Grey’s Anatomy, Survivor, DWTS, Law & Order, etc. 

    EXACTLY

    Quoted for truth. LOL

    Its been doing this for years, and even with these drops it has a way to go before it’s not a Top 5 show anymore. It will be even lower next year. This has been coming for a while now. Its not a surprise.

  • tucker davis

    Wow! CBS racked up last night! 

  • fantoo1

    It’s not a bad drop at all, actually. The double digits is when it starts to be a bad drop. It has nothing to do with the show “sucking” it’s a 12 season show, drops happen, and the drop from auditions to Hollywood is normal.

  • ptebwwong

    I agree. There are many reasons the ratings could be falling: it’s an old show, lack of buzz about contestants, the judging panel, decline in tv viewers, too many talent shows, WGWG’s winning for the past 5 seasons, etc. I don’t think the drop in viewership can ever be pinned on 1 thing (including Nicki being a judge even if some Idol fans want to pin this all on her).

    Idol is an old show. Most successful shows when they get old at some point did drop in ratings. We’ve seen this over the years with Grey’s Anatomy, Survivor, & most recently DWTS. It’s just more talked about since this is Idol & they have been the #1 show for a long time and their ratings are falling more than people would have thought.

    Don’t get me wrong. Idol does need to do something to stop the ratings from falling further. But even if a female contestant wins this season I don’t think next season’s Idol ratings would increase. I don’t think a female winner would help Idol’s ratings at this point. It’s just a combination of reasons why the ratings are falling. Even if Idol manages to fix 2 or more of the reasons I named for declining ratings, I still think that the ratings wouldn’t really increase. 

  • fantoo1

    The Voice’s lowest was a 3.0 last season. And it’s still considered a hit show.

  • justmefornow

    Yeah the ratings stink, but the show is 12 years old and definitely on it’s way out.
    There’s not much they can do at this point to stop the bleeding. Fox/Idol should just ride out what time the show has left.

    That being said, the group so far this year, and I know it’s still early, holds about ZERO percentage of interest to me. 
    Usually by now I’ve spotted someone that has interested me enough to look forward to seeing what else they’ll do. Granted this may be because there are no singers in my preferred genre represented. This is a major problem for me, maybe for others as well.

    If you don’t like the music being sung, what’s the point in watching?

  • standtotheright

    Wow! so the Big Bang Theory AND Two and a half men hammered Idol in the 8pm hour

    BBT is a beast. But there is no way that one can construe 2.5 Men “hammering” Idol with fewer than half a million additional total viewers and with AI still being ahead in the 18-49 demo.

  • http://profile.yahoo.com/NO4G73GL7KDSP4K3ERYEZJ5FYY Joseph

    lol, another season, another continuous campaign of “I hate American Idol” from Curly. Also, TBBT beat Idol. 2 and a half men did not. So, calm down. This show will continue to Season 15. 

  • girlygirltoo

    If I were FOX execs, I’d be far more worried about Glee’s ratings than Idol’s.

  • curly_yenta

    By looking at the ratings, I suspect I’m not the only one hating it. 

  • http://profile.yahoo.com/NO4G73GL7KDSP4K3ERYEZJ5FYY Joseph

     Sorry, it’s hard to take you seriously when you’re trash talking the ratings of one of the top 5 shows on television. -eyeroll-

  • fantoo1

    Lower ratings doesn’t mean people hate it. If that was the case then all the shows on TV would be widely hated(which I guess is true in some respects).

    Also, low ratings on Valentines day has nothing to do with the quality.

  • fantoo1

    Glee dropped a ton.

  • merkureye

    Someone mentioned the judges panel as part of the problem with ratings of AI this year.  I agree but can’t put my finger on what it is.  I would have thought the Nikki/Mariah fued would have stoked ratings but maybe the opposite has happened. 

    I find myself wanting to see Nikki and Mariah extend the olive branch but the relationship seems irreparable.  If I were the producers I would require the animosity between them to end immediately.  I like my reality shows to be upbeat, especially American Idol for heavens sake.  The tension in the air between N/M is unpleasant to me and I think it is Mariah’s fault.  She is seemingly unwilling to bury the hatchet. 

    With Mariah bringing so little to the judges panel I would just fire her before the live shows and eat the $18 million.  The ratings would probably go up.  Apparently, Mariah is not pulling any new fans into the American Idol franchise anyway.

    It’s hard to believe that someone like Mariah with so much talent, celebrity, wealth and exposure to people and places that many will never experience – has so little to offer on the panel.  Britney 2.0   

  • Nadine_Bitch

    ”The ratings should rise next week.”

    I hope you’re right. I hope the ratings would regain back up or even stay in 12-13 million. I would hate to see it fall down to single digit in next few episodes but I guess it’s inevitable.

  • http://twitter.com/bagel08 John S

    I thought you said you liked Charlie? He is still in.

  • blackberryharvest

    LOL I knew people would overreact no matter what the circumstances. Didn’t I say yesterday that Thursday ratings would be bad no matter what due to Valentines day? Honestly, I thought the ratings would be even worse. Lets just chill and see what happens once the live shows get underway. Of course the ratings will never be where they were back in the day, its a 12 year old show. It has nothing to do with the quality of the show or contestants. Its just old.

  • http://www.facebook.com/people/Cathy-Knott/563794735 Cathy Knott

    “exception of a few shows” means that people were home watching tv just not Idol.  I know the manipulation has stopped me from watching it.  I am sick and tired of it.  A couple of years ago I was absolutley obsessed with Idol.  Now I could care less if I watch it or not.

  • blackberryharvest

    And the shows that didn’t drop were shown at the later time-10PM. Most people were probably home by then. ALL of the shows in the 8PM hour dropped.

  • elliegrll

    The only shows that weren’t down were the 10pm show, and the ratings for those are already pretty low.  Many of the shows that aired from 8-10 saw series low numbers.

    According to tvbythenumbers, the average decline for every show last night was -6% in comparison to last week.  The Big Bang Theory was down from 6.2 to 5.4. 

  • curly_yenta

    Exactly my point.  Idol is in the manipulation game and has been for the past 5 or 6 years. This year it’s intolerable to me.  The show sucks now and that’s pretty much why people are tuning out – in droves.  2/3 of it’s audience has eroded since it’s height in Season 5.  That’s a lot of people.

  • http://profile.yahoo.com/XDQP2Y46M5B3OHOKALDDGDHQCM Leandro

    I like him, he’s my favorite so far, but I’m afraid Charlie won’t be on Top20 because he would probably win the whole thing. This blatant manipulation to favor the girls will drive away even more viewers.

  • standtotheright

    2/3 of it’s audience has eroded since it’s height in Season 5. That’s a lot of people.

    Of course it’s a lot of people. But for it to be entirely a repudiation of the show, one would have to show that most shows in their 12th season haven’t lost most of their peak ratings. The list of shows that have lasted 10-14 seasons in primetime is not that long, especially if the “comparable panel” starts after 2000. I’m sure someone could research it and find out what the average rate of decline is.

  • mjsbigblog

     The answer to the question, “When did Idol become manipulative?” is not “when they effed over my special snowflake.”

    Seriously. Idol has been manipulative from the day it began production. It’s a reality show, not a documentary.

  • fuzzywuzzy

    ” Idol is in the manipulation game and has been for the past 5 or 6 years. ”

    Much longer than that. Idol has been manipulative since it began.

    ETA: MJ wrote:

    “Seriously. Idol has been manipulative from the day it began production. It’s a reality show, not a documentary.”

    Exactly.

  • blackberryharvest

    Why does the manipulation bother you so much? Its just a TV show. And TV ratings have dropped in general since Season 5. It has nothing to do with whether the show “sucks” or not, its just an old show and no show stays on top forever. It happened with The Cosby Show, Cheers, Roseanne, CSI, Survivor, Greys Anatomy, ER, the list goes on. You can’t expect a show to stay on top forever, no matter how good it is. Idol has been going on for 12 seasons and the fact that it will probably end up being in the top 3 shows at the end of the year is pretty amazing.

  • fuzzywuzzy

    “It’s hard to believe that someone like Mariah with so much talent, celebrity, wealth and exposure to people and places that many will never experience – has so little to offer on the panel. ”

    Mariah seems distant and detached, and often bored. I don’t know if she is, but the edit is giving me that impression. I’ve learned to never trust these edited shows – the live shows will give a better idea of the judges and how engaged they are.

  • curly_yenta

    Actually you’re right. It’s the Godfather of manipulative TV.

  • http://profile.yahoo.com/XDQP2Y46M5B3OHOKALDDGDHQCM Leandro

    Even documentaries are manipulative these days.

    As for Mariah, I don’t think she has “so little to offer”. I think she doesn’t want to offer too much. She is more for Steven Tyler than Britney Spears. She accepted a job and soon discovered she didn’t like it, but she’ll stay anyway because it’s f… 18 millions.

  • http://twitter.com/bagel08 John S

    There’s no real way of knowing what they will do, you are just assuming. So far the producers really seem to like him based on the edit he has been given so far. You cant go on assuming that they will cut him based on the fact that they want a girl winner. I honestly dont think he is a threat to win tbh…

  • Hazehel

    Another WGWG will be the death of Idol. I’ve talked to people here at work who won’t even bother with Idol, because they can pretty much call the winner now, so why invest the time?

    There isn’t a WGWG in sight and people are still blaming them?  The show is giving you what you wanted this season, and the ratings still fall, in fact, it fell more when it became apparent that there isn’t any WGWG, perhaps that should tell you you are blaming the wrong thing?

  • http://profile.yahoo.com/XDQP2Y46M5B3OHOKALDDGDHQCM Leandro

    “There’s no real way of knowing what they will do, you are just assuming. “

    I think I said “I’m afraid”. lol

  • http://www.facebook.com/profile.php?id=1818332757 Seth McHale

    I think the presumption that there is a WGWG says it all. People aren’t bothering tuning in. If word gets out there is a unique mix before the live rounds, they could gain back viewers. 

  • blackberryharvest

     

    The show sucks now and that’s pretty much why people are tuning out – in droves.

    Or the fact that its a 12 year old show and it is typical to see a show that was once a phenomenon go through a ratings slump as they age. Look at Cheers, The Cosby Show, Roseanne, CSI, ER, Survivor, Grey’s Anatomy, etc. Their ratings went down as they got older.

    Idol is in the manipulation game and has been for the past 5 or 6 years.

    It has always been that way.

    2/3 of it’s audience has eroded since it’s height in Season 5.  That’s a lot of people.

    Typical for a 12 year old show, it has nothing to do with whether it is good or bad.

  • Larc

    It’s nice to have something such as Valentine’s to blame.  But there won’t be any excuses for next week.  Wednesday and Thursday nights aren’t holidays and there are no big specials on TV.  Idol will be walking on a tightrope with no net beneath them.  ;)

  • blackberryharvest
  • Hazehel

    The weekly and season to season drops happen every year.

    That isn’t quite true.  You’d find that in many years, at the start of each phase, there is usually (though not always) a bump upwards in the ratings, or the drop is very small.   Season 11, for example, there is a slight bump upwards at the start of Hollywood Week, then a bigger bump at the Top 13.  This year the start of the Hollywood we have a bigger drop than normal from the previous week, so this year’s pattern is not typical.  

  • Pippygirl

    I guess if there is a “unique mix” of contestants and no WGWGs and the ratings still fall it will be because a WGWG was spotted amongst the background musicians? I think a rule should be made that string instruments should be banned totally from the Idol stage. They will just have to make due with brass, woodwind and percussion instruments.
    If a white guy who plays the triangle wins well then so be it!

  • Hazehel

    I think the presumption that there is a WGWG says it all. People aren’t bothering tuning in. If word gets out there is a unique mix before the live rounds, they could gain back viewers.

    Not so.   The year-to-year drop is bigger during the Hollywood Week than the during audition rounds, so more people are turning off AFTER they have seen that there isn’t actually any WGWG this year.  

  • http://twitter.com/KariannHart Kariann Hart

    Tinawina, I have mentioned several times that I have gotten the ISurvey for American Idol in 2012 and 2013.  Plus, there was that major survey 2 years ago that most received.  Somebody must be reading the results!

    I mentioned that I was getting use to Nicki but that the other judges NEED more face time and expression of opinion.  I realize there are thousands who have turned off Idol because of her.  So, now is the time to let the contestants shine.  Idol information has been presented on Entertainment shows.  Hopefully, this will bring in more people.

    BTW, these ratings aren’t fool proof.  I think more people are watching but not at the original presentation (time).  I love this show and hope it will be around a few more years!

  • http://twitter.com/KariannHart Kariann Hart

    Indeed, Idol has always had the manipulative factor going on with pushing their favorite, scripted moments, microphone level of sound, placement of Finalists in presentation, background stories,  group performances, etc.  Some people have honestly given up on the show.  This saddens me.

    I would hate to think this is the last season of the show.

  • http://pulse.yahoo.com/_4JTC7ZSC6SK5SGV5NZMCHB5BHQ Cherry

    I can only speak for myself, but last yr was my first time watching AI -HUGE mistake…I thought it’s a real talent show…lol

    I personally think being old has anything to do with it. In my humble opinion it boils down to quality. People will seek quality or good shows and stick to it provided the show continue to provide the best or maintain the standard (to protect business reputation).

  • Ratchet13

    It’s all Mariah’s fault. Whenever Mariah even tries to talk Nicki interrupts. So, I really think she’s just given up.

  • durbesque

    If there’s a ban on WGWGs, I’m sure glad P2 got in under the wire. 

  • justmefornow

    I do find Charlie intriguing, I’m a big fan of the quirky, lol.
    But his style of music, I’m afraid, would soon bore me, I’m a much harder rock fan.

    None of the others even comes close to the music I buy and listen to.

  • tucker davis

    The latest People magazine reviewed this year’s American Idol (p.41) and gave it 2 & half stars out of 4. Here’s the couple of sentences that floored me:

    “But where’s the magic? It’s a letdown, especially after Britney Spears’s mesmerizing contribution to this season’s The X-Factor, to watch these glam bobbleheads.”

    Did this reviewer actually watch Miss Spears on The X-Factor???

  • sweetmusic

    It’s old, sure. But that’s another way of saying people are bored–mainly because the talent is mediocre and the judges are annoying.

  • elliegrll

    I agree.  I think she has a problem with judging the contestants, and thinks that constructive criticism equals being mean.

  • elliegrll

    I realize there are thousands who have turned off Idol because of her.

    How are you coming to this conclusion?  I haven’t seen any data that supports this theory.  

    sweetmusic said: It’s old, sure. But that’s another way of saying people are bored–mainly because the talent is mediocre and the judges are annoying.

    I think that that would be a reasonable conclusion, if more shows made it to 12 seasons, which just doesn’t happen; the average drop in ratings for all shows wasn’t at 10%; and if all the shows that have been on for 12 seasons maintain stellar ratings, and don’t see drops.  It would also hold more water if AI wasn’t still in the top 5 among all broadcast tv shows.

  • sweetmusic

    The more it falls the more inconsequential a win becomes. Since the show’s getting less and less buzz, it’s getting harder and harder to imagine actual stardom for the winner. In that sense the show’s already over. The magic is gone..   

  • sweetmusic

    The more it falls the more inconsequential a win becomes. Since the show’s getting less and less buzz, it’s getting harder and harder to imagine actual stardom for the winner. In that sense the show’s already over. The magic is gone..   

  • chessguy99

    CBS went for the big night. Thursday I heard no radio ads for Thursday night TV except for CBS shows. Fox has only been radio promoting The Following/Bones combo on Mondays the last two weeks. There has been no Idol radio promo since the last audition show. It will be interesting to see if Fox goes all in for these Vegas shows. The new extended semi-finals format sounds exciting, and three are in the February sweeps period. If Fox doesn’t ante up so promo money, they are pretty much  missing their chance to reverse the ratings slid.

  • http://twitter.com/shoriagirl Shoriagirl

    There is no return for Idol ratings, why would Fox throw good money after bad.

  • annie12120

    You can see  for yourself at the Official American Idol facebook for one example… the hate for Minaj is huge
    There is also a facebook page for @RNMFAI – Remove Nicki Minaj from American Idol… lol
    The one thing starting to match the hate for Minaj is the new hate for Zonette

  • elliegrll

    I think that our definitions of bad is very different.  Both episodes were in the top 5 most watched shows last week.  How is that bad?  Even Thursday’s 3.7 would put it comfortably in the top ten, where the tenth place show from last week had a 3.1 rating.  These are the shows that bring in the most ad dollars.  

    American Idol’s ratings look bad when compared to its previous ratings, but it is still one of the most watched shows on the air.

  • http://twitter.com/shoriagirl Shoriagirl

    Actually Idol was #6 and #8 in total viewers last week (and #3 and #5 in 18 -49 demo).  I don’t think they will maintain it this week.

  • Goodvibes27

    I think it would be much better if the show went on a five year hiatus, and when it came back, there would be much more interest. The idol alum field is beyond crowded right now. I think people are weary of this crowning a winner every year, usually the same type of winner. Give this show a rest and come back fresh in 2018, with a group of fresh-faced hopefuls. Otherwise the show will continue its slow slide into obscurity.

  • curly_yenta

    That’s exactly what I’ve been saying. Nicely put.

  • LeahKittyS

    I could not agree more. (Although since my life has becoem so busy, I don’t know if I would go back after 5 years.)

  • sweetmusic

    I don’t see your point. Sure it’s still got a lot of viewers relative to other shows–but that’s because of the show’s past glory, not for what’s transpiring now week after week. The show still has a lot of loyal fans. But the more the show fizzles, the more of its fans fall away. Put another way, the smaller the audience, the less plausible its premise of creating an “American idol.” That’s what the numbers indicate–not just that the show is old but that it’s no longer really working.

  • shell29

    I don’t believe for one second that the supposed lack of cute WGWGs this season is to blame for the decline in ratings. The show is old. Aside from three different faces at the judges’ table, Idol isn’t bringing anything new to the table. I’m not sure that there’s anything the producers can do at this point. As much as I’d love to see the sausage fest in the Idol winners circle broken up this season, a female winner isn’t going to bring in more viewers either.

  • fantoo1

    Most of them are older women complaining about her. They were never willing to give her a chance because a lot of them are close minded and judgmental. The facebook page isn’t a very good indication on how the public feels about her. You could look at other places like tvline and most of the comments about Nicki are positive. Same with the responses to the idol page on twitter.

    And lol doesn’t that Get Nicki Off Of American Idol only have like 100 likes? Last time I saw it, it was like that.

  • fantoo1

    Besides statistics and bragging rights, total viewers don’t matter. A show could be getting 15 million viewers, but if the demo is a 1, then it’s gone.

  • http://twitter.com/shoriagirl Shoriagirl

    Well, Idol is not getting 15 million viewers, LOL

  • http://profile.yahoo.com/PVEFG2TOUIXSROKUSO2O2DOWWE Taylor

    Most of them are older women complaining about her.

    That’s not true. Many of the complaints are coming from males and younger women.

    Of course, a good amount of comments about AI always come from older women, because that is the largest demographic group who watches the show in the first place.

  • durbesque

    American Idol seems pretty relevant to me.  Without it, P2 would be playing in some dive in rural Georgia.

  • iani

    people are bored–mainly because the talent is mediocre and the judges are annoying… The magic is gone..

    It is true, maybe the talent is mediocre and the magic is gone or lost somehow with the help of bad editing. I think the show as talent is almost the same S1-S12 to select from, but the show itself has had some crucial mistakes made though, it has been trapped in its own grittiness running for the audience or to keep the audience, experimenting  distracting elements to keep the show away from the main meaning as competition and transforming it to a cheap entertainment show. Ellen as judge, sob stories moved from audition, Hollywood roads to the main live shows(remember the pregnant wife on S9 almost to give birth, after the top 10 I think?), fashion segments like the contenders are unable to decide for themselves, too many personal points made in video-presentations than “I’m here to fight for my future, I’m not an instant star I’m working on it” clear vibe, to enumerate some amongst others. AI has created its shell some years ago that now is getting thinner and
    thinner time passing, numerous changes on format, selecting contestants
    following an ideal image of the year that has proved to be good more to get rid of good competitors in the selection parts, questionable editing, those have made no
    favors for the course of the show in MO. It is sad because the music industry itself is full of mediocre talents but frickin supported by the industry’s reps. at the rank of super talents with some good material for the conveniences of both parts. Yeah, AI has mediocre talents too, but the show has done no favors to introduce its alumni to the industry as potential artists other than “vocal enemies”  to the auto-tunes ones, it’s what I think.

  • http://profile.yahoo.com/XDQP2Y46M5B3OHOKALDDGDHQCM Leandro

    I didn’t mean that. You can see that everytime Zoenette appears and the judges say yes, she kinda holds her breath to doesn’t say anything “wrong”. She’s just not into the show and its blatant manipulation. 

    Nicki loves it all because she loves this kind of dramatic mess Nigel is trying to make, but Mariah doesn’t. She can be a Diva, but she’s just not into it. That’s only my opinion.

  • blackberryharvest

    I would hate to think this is the last season of the show.

    Its definitely not, not even close.

  • blackberryharvest

    -mainly because the talent is mediocre

    Just wait until the live shows, plenty of breakout performances happen. We haven’t even seen a lot of the top 40.

  • blackberryharvest

    Season 11 had the lowest ratings yet, yet Phillip ended up successful. Idol is still a great platform to launch a career-it still has more viewers than all the other singing shows out there.

  • blackberryharvest

    Actually, its average this season is well over 15 million viewers.

  • MellyPer1692

    The average this season isn’t well over 15 million. It’s less than 15, closer to 14.7 million and sliding downward.

  • blackberryharvest

    Every season slides downward.

  • DragonFly

     Not a guilty party in naming a “special snowflake” scenario in this ratings discussion but just like the not-so-wonderful smell of garbage-it piles up & is hard to eliminate as a reason over the yrs. why maybe people aren’t happy w/it so much any more.  I’ve read comment sections–it’s there & is a factor for some.  Won’t throw it out there as THE REASON, but manipulation to an end I believe many people think exists after yrs. of viewing the show.
     

  • elliegrll

    The statement was made asking why would Fox spend money on bad ratings.  My point is that having a show in the top 5 shows on television does not equal bad ratings.  Advertisers are going to pay a lot of money to get their commercials played on a show with AI’s ratings, and the show having loyal viewers will mean that advertisers can have a good idea about how many people they are reaching.

  • elliegrll

    Actually Idol was #6 and #8 in total viewers last week (and #3 and #5 in 18 -49 demo).  I don’t think they will maintain it this week.

    The main ranking is the 18-49 number, but either way that you look at it, being top ten in both categories is anything but “bad”.  There are nearly 100 shows on the air, so American Idol being in the top 10 is pretty good.

    We also really don’t have to wait to find out if they maintain these rankings this week.  The week will be over on Sunday, but there are not a lot of shows that scored more than a 4.3 or 3.7 yet, so both episodes should still be in the top 10 in both categories.

  • http://twitter.com/KariannHart Kariann Hart

    I mentioned this factor regarding Mariah on the  ISurvey  I got this morning.  They had about 25 words which describe a judge’s behavior, and I checked off many that show she’s not doing as well as I expected, whereas Nicki is doing better than I thought she would.  Mariah being excited could help the ratings.  I think the talent IS there.

  • elliegrll

    18-16 million people have watched the show this season, but the amount of people who comment online about the show pales in comparison to that number.  I doubt that it even comes up to 1% of the total number of viewers.  So, leaping to the conclusion that these people represent the views of all of the viewers isn’t logical.  We saw that last year with Phillip, who was not popular with those who comment online, but he won anyway.

    Lastly, as I’ve asked before, since the ratings drop was much bigger last season, it would seem that using Nicki as a scapegoat for the ratings drop doesn’t make a lot of sense, especially since the average percentage drop for the first three weeks was actually in line with what we saw from seasons 6-10.  

  • gferna

    Well, one thing is for sure: AI won’t be #1 rated show this year, and by far.