Thursday Ratings: American Idol Down in Double Digits

By On 03/23/2012 · 76 Comments · In American Idol, American Idol 11, Ratings

Share on TumblrShare via email

Ratings are in from TVByTheNumbers

Fox won the night with adults 18-49 and total viewers, but American Idol was down 13% to a 4.0 adults 18-49 rating. Touch’s official premiere did OK post-Idol, but it was down seven tenths (18%) from its special preview in January that drew a 3.9 adults 18-49 rating. Especially given that there were no dramas on CBS last night at 9pm, it will be interesting to see what happens next Thursday.

American Idol ratings dropped in double digits this week. Last Thursday, we had the aftermath of the Jermaine Jones scandal and the very real suspense over whether another contestant would be eliminated or not.

Maybe Idol will pick up a ratings point or two when the finals come in next week.

NCAA Basketball aired on CBS last night. I’ll put up the chart as soon as it’s posted.

8:00

FOX American Idol 4.0/13 15.01
CBS NCAA Basketball 2.2/7 7.01
NBC Community 1.7/6 3.89
ABC Missing 1.6/5 3.58
CW Vampire Diaries 1.3/4 2.73

8:30

NBC 30 Rock 1.5/4 3.27

9:00

FOX Touch (Official Premiere) 3.2/9 11.69
CBS NCAA Basketball 2.3/6 6.95
NBC 30 Rock 1.5/4 3.42
ABC Grey’s Anatomy (R) 1.2/3 4.71
CW The Secret Circle 0.7/2 1.74

9:30

NBC Up All Night 1.4/4 3.18

10:00

CBS NCAA Basketball 2.4/7 6.28
NBC Awake 1.2/3 4.65
ABC Private Practice (R) 0.9/2 3.41

 
← Older Comments
  • Karen C

    I think the difference with previous seasons is that we got to see the contestants a lot more before they reached the top 12, and there were a lot more voting rounds.  I think that fanbases really develop when the voting rounds begin.

    Maybe the difference with last year, even though they had less rounds, they did have some different types of performers on the show, and there was a novelty with the new judges.  At least for me this year it seems like there isn’t a type we haven’t seen before, and in most cases, better. Including the types I have liked and have won in the past. Also there seems to be a sense of people not wanting certain types to win.

    I also feel this season is a lot more manipulated, which started last year, with the Jimmy Iovine, and now the Tommy Hilfinger.   I like to see who people are as artists, and I think this comes through best when the contestants make decisions for themselves.  I don’t think Jimmy Iovine’s advice has really helped that much and in fact has hurt some contestants when they listened to him, and then he blamed some when what he told them didn’t work or if they didn’t follow his advice.

← Older Comments