The most interesting soundbite to come out of this new X Factor promo featuring L.A.Reid is the veteran judge declaring with a straight face that, “I don’t feel like we’re taking ourselves too seriously this year. It’s probably more about the talent on the stage than it is about the judges’ panel.”

Really? You’re paying Britney Spears a 15 million dollar salary, and have built all of your promotion around the new panel that includes teen idol, Demi Lovato, and it’s NOT going to be about the judges? OOOOOKKKK. I would love a contestant-focused X Factor, but I’ll believe THAT when I see it.

X Factor is as much about the competition between the judges, as it is the contestants. It’s designed that way.

Also, L.A. boasts that the new panel, “It’s not some has-beens. It’s not some wannabes.” Isn’t Britney a little bit of a has-been looking for a comeback? Alrighty.

ETA: Whoa Britney fans! Notice I said “a little bit” of a has been. My mistake. I thought Britney’s last hits were actually a couple of years ago, not just last year.

Via TV Line

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  • http://profile.yahoo.com/PVEFG2TOUIXSROKUSO2O2DOWWE Taylor

    The start of the X Factor season is working out as perfect timing for Demi Lovato. This week is her second week to have the #1 Pop song in the US.
    Interesting note: One year ago, Britney Spear’s had the #1 Pop song with “I Wanna Go”.