Kara DioGuardi and Jewel to Head New Singer/Songwriter Competition for Bravo

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Kara DioGuardi has found a new gig–on an upcoming competition reality show for singer/songwriters on Bravo.

Kara will be head judge along with singer/songwriter Jewel, who will host and help give contestants feedback, according to  Entertainment Weekly.

Jewel had a stint as judge on Nashville Star a few years ago (She also guest-judged on Idol in Season 6).

Going Platinum will run 10 episodes and is set to debut in 2011.  Here’s a synopsis from the official press release:

“Going Platinum” (working title) will follow 12 musicians as they battle through a series of innovative songwriting challenges testing their creativity, patience and drive. From dance track to love ballad, every episode will feature a different theme that will require the contestants to write and perform lyrics from multiple genres. Their intimate life stories and personal drama will unfold within the show and in their lyrics as they compete and live together. To find out if they have what it takes, some of today’s most influential artists will be featured throughout the series to help guest judge the competition. In the end, only one will be crowned the ultimate hitmaker and walk away with a $100,000 cash prize, publishing deal with Sony, BMI Songwriters The Writing Camp and a recording deal with RCA/Jive.

“Hit songs are the backbone of the music industry, and as a publisher, nothing excites me more than finding new songwriting talent,” said Kara from a release. “I am happy to be a part of a show that helps up and coming songwriters pursue their dreams, while giving the public a look into the creative process.”

Kara knows the business.  Her problem on Idol, for the most part, wasn’t’ what she said, but how she said it.  She might be a really good judge in a different setting. We’ll see.

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  • windmills

    This could be interesting. I like the idea of putting the focus on the songwriting. A singer-songwriter competition might be suited for a smaller, more targeted audience than a mass appeal show like AI or X Factor. Bravo’s had a pretty good track record with reality shows too hasn’t it? This might not suck.

  • koshka

    Ok I think it is interesting that RCA/JIve is throwing around recording contracts like bags of Cheetos. Why don’t they concentrate on the artists they have listed first.

    This is sort of screaming train wreck to me. I’ll be tuning in. ;)

  • http://twitter.com/kenostroff negativo

    The series…will follow 12 musicians as they compete in songwriting challenges across a variety of genres…and perform these self-penned tracks for the cameras. Unlike Idol, the viewing public won’t be determining which contestants stay and which ones go; like Bravo’s other competition series (i.e. Top Chef), its judges will determine the winner.

    Very cool concept. I’ll definitely be checking out this show.

  • sma11ie

    windmills:
    10/26/2010 at 10:57 am
    This could be interesting. I like the idea of putting the focus on the songwriting. A singer-songwriter competition might be suited for a smaller, more targeted audience than a mass appeal show like AI or X Factor. Bravo’s had a pretty good track record with reality shows too hasn’t it? This might not suck.

    I started typing out my response, and realized I can just ditto what windmills said above. I think this idea actually makes a LOT of sense. I hope Bravo doesn’t mess it up, but I have some faith. I’d check it out.

  • windmills

    koshka: Ok I think it is interesting that RCA/JIve is throwing around recording contracts like a bag of Cheetos. Why don’t they concentrate on the artists they have listed first.

    I think the prize for the winner might be a little misleading. If you check out the original press release that Slezak linked here’s what it says:

    The network is partnering with The Writing Camp, America’s top songwriting team behind such hits as Beyonce’s “HALO” and Rihanna’s “SOS,” to discover the nation’s top talent in every genre of music. The winner of the series will receive a cash prize and a publishing and development deal with The Writing Camp for Sony’s RCA/JIVE.

    link

    Maybe the prize has changed but it sounds like the prize is $100k and a publishing/development deal with The Writing Camp at RCA/Jive. The Writing Camp is a songwriting partnership signed with Sony and BMI. That wouldn’t be a full on record contract.

  • http://twitter.com/kenostroff negativo

    BTW, Kara should be much better suited for judging this program than she was on Idol. She and Jewel both have serious cred in multiple genres of writing, have experience in judging, and are both very easy on the eyes…which is nice.

    Perhaps a guest appearance by Crystal can be expected? Wouldn’t be at all surprised given the Jive involvement, her singer/songwriter background, and her close connections with both Jewel and Kara.

  • koshka

    Maybe the prize has changed but it sounds like the prize is $100k and a publishing/development deal with The Writing Camp at RCA/Jive. The Writing Camp is a songwriting partnership signed with Sony and BMI. That wouldn’t be a full on record contract.

    Now that makes more sense.

    It’ll be interesting to see if Kara can evolve into a better, mentor/judge. If she is allowed to talk too much & hasn’t polished herself, she’ll throw a bunch of negativity into the show.

  • http://twitter.com/kenostroff negativo

    With AI turning into a full blown Tween Idol search this season, having this program on Bravo, a network with a more mature audience, will be a great counter option. I love that the audience is taken out of the selection process, too. Let the judges actually be, gasp…JUDGES. Without having to play to the voting public, their criticism should be much more honest than the manipulation tactics we see on AI.

  • gangreen29

    This sounds interesting. Bravo competition shows are usually pretty entertaining. I think Kara will come across much better in a setting where she isn’t under such pressure to come up with a comment, and where things can be edited out.

  • windmills

    koshka: There’s a new press release and the wording on the prize is a little confusing.

    link

    “Going Platinum” (working title) will follow 12 musicians as they battle through a series of innovative songwriting challenges testing their creativity, patience and drive. From dance track to love ballad, every episode will feature a different theme that will require the contestants to write and perform lyrics from multiple genres. Their intimate life stories and personal drama will unfold within the show and in their lyrics as they compete and live together. To find out if they have what it takes, some of today’s most influential artists will be featured throughout the series to help guest judge the competition. In the end, only one will be crowned the ultimate hitmaker and walk away with a $100,000 cash prize, publishing deal with Sony, BMI Songwriters The Writing Camp and a recording deal with RCA/Jive.

    I think there’s a punctuation mistake still in there but the prize is $100k, a publishing deal with Sony/BMI songwriting team The Writing Camp (Halo, SOS), and a record deal with RCA/Jive. I still think the record deal is a development deal but maybe they upped into into a full record deal. Even still I’m sure it won’t involve the amount of $$ that Idols are guaranteed up front. It’ll probably be a 360 deal anyway.

  • fictitiousreality

    Could this be the legacy of season 9? The Project Runway to America’s Next Top Model.. i wonder. I’m excited to hear Jewel’s on the judging panel, Kara not so much.. Tim Gunn does an awesome job on TPR, hope they find a ‘Tim Gunn’ for this show then il definitely tune in :=)

  • blissful

    I would watch this. In terms of reality shows, Bravo tends produce high bred versions, but it depends on the producers. After Lifetime took over Project Runway, the show has gone downhill, focusing more on drama than actual designing.

  • koshka

    blissful – minus Housewives of XX, shear genius & make me a super model. ;) But yeah in ‘general’ I’d agree that some of their reality shows tend to be on the better end of the spectrum, although they look to be on a shoestring budget & some of the shows are real crap, too.

  • jack5791

    Awesome! I’ll definitely be watching.

  • LoveDaRocker

    Me likey.
    A bit unsure about trying to get the songwriters to write in multiple genres, but I guess adds drama.
    Don’t know if anyone catched a show in which Kara gave advice to Scott M regarding songwriting and critiqued one of his songs. It was much better than anything she did as an Idol judge.

  • Eriko

    Think it will even be more of counter option to X-Factor, where the the packaging and visual aspects take front seat, than AI. Hoping it will be addressed to people who are not obsessed with the “cute male factor” and discussing clothes, makeup and smiles and what have you not, that´s totally irrelevant to the actual art the artist portraits. Sounds promising for sure. Might even help some people to be more aware of substance in this fake “image” part of the industry.
    It makes me chuckle when I see threads here with dozens or hundreds of posts discussing tank tops, make-up, hair, pictures and smiles etc. Then Melissa puts on a world class concert with Crystal for a great cause, and people show little interest :)

    Maybe the radio stations that have looked down on AI and not played their music coming off AI, will take these contestants more seriously and give them a platform to be heard and the pressure to only put some formula “flavor of the day” CD´s and singles out, will change.

  • sma11ie

    Don’t know if anyone catched a show in which Kara gave advice to Scott M regarding songwriting and critiqued one of his songs. It was much better than anything she did as an Idol judge.

    Link?

  • emmuzka

    Interesting idea, but I don’t know how they plan to pull it through. It would be unfair to talk about a songwriting contest and still make their perform their own songs. It would be better if the show would have either talented house singers or guest singers (if the show hits off, they could even get semi-big names to perform the songs).

    Also I really don’t like the “intimate” in their life stories.

    I hope the show will be developed something good. And think about the iTunes possibilities!

  • Eriko

    Also I really don’t like the “intimate” in their life stories.

    I agree, unless it´s relevant to their music. Please, no sob or paint store sales stories

    ETA I´m pretty sure, that almost every contestant has more or less some musical back round. I wouldn´t mind hearing about that. Could tell you something about what and why they do on the show and also where they´re heading, helping the viewer make more sense of what they see and hear

  • http://twitter.com/kenostroff negativo

    Please, no sob or paint store sales stories.

    I still can make myself cry just thinking about that paint shop. ;)

  • jammasta

    Don’t know if anyone catched a show in which Kara gave advice to Scott M regarding songwriting and critiqued one of his songs. It was much better than anything she did as an Idol judge.

    I think it was on Access Hollywood. I remember her giving advice to Megan Joy, too, and I thought it was fantastic. I can’t find her advice to Scott, but Megan’s is on YouTube.

    http://www.youtube.com/watch?v=ul_ElufubJo

    I personally love the idea of this show. Kara will be a much better fit here.

    And I’m not really into the sob stories, but I do like getting to know the contestants a little bit. That’s seriously setting me apart from liking people on Idol vs. people not on Idol, we get more personal with the Idol people and that makes me appreciate them a lot more.

  • http://twitter.com/kenostroff negativo

    I like the idea of getting to know the contestants better in relation to the show and what goes on behind the scenes, but do not want to be tortured through overproduced montages of their emotional/uplifting back-stories.

  • chessguy99

    The publishing deal is the big prize. It just gives you access to so many artists, and a better chance to get that one song which will be getting you quarterly checks for years.

    Bravo needs something different. They use to be a decent network until they plunged into the fake/reality schlock that the rest of cable has become.

  • koshka

    t makes me chuckle when I see threads here with dozens or hundreds of posts discussing tank tops, make-up, hair, pictures and smiles etc. Then Melissa puts on a world class concert with Crystal for a great cause, and people show little interest

    hmmm did I miss a post about what Kara was wearing? I’m interested in Crystal’s career (and hope the best), just not her music. *shrug*

    I’m optimistic about the backstory/behind the scenes stuff. On Bravo’s better reality shows they have stayed respectful and have drawn a line, however their low brow stuff is as bad as any reality show.

  • SpenserJ

    I’m optimistic about the backstory/behind the scenes stuff. On Bravo’s better reality shows they have stayed respectful and have drawn a line, however their low brow stuff is as bad as any reality show.

    Well there is that. I’m totally Bravo’s bitch in many respects. I like many of their competition shows. But, those Real Housewives shows are vile and shameful. So, they can go either way. I’d be interested to know which production company was running this one.

    I’ll probably watch. I like Jewel, and I’m one of the few who actually like Kara as well.

  • BootStar

    The only show I’ve ever watched on Bravo is “Inside the Actor’s Studio,” but this actually sounds kind of promising. The only negative is Kara, but I’m willing to give her another chance as long as she doesn’t go all crazy sexual predator on any of the contestants. ;-)

  • http://mjsbigblog.com/luvadamlamberts-american-idol-tour-2009-washington-dc-re-cap.htm luvadamlambert

    okkkkkkkk then

  • mozart4898

    Perhaps a guest appearance by Crystal can be expected? Wouldn’t be at all surprised given the Jive involvement, her singer/songwriter background, and her close connections with both Jewel and Kara.

    Surprised no one commented on this…that’s a really oddly logical fit for her, on all accounts. My first thought when I saw this thread was “gee, that would have been a good show for Crystal to have gone on instead of AI.”

    Kara will be “head judge” along with Jewel, who will host and help give feedback…and then guest artists to serve as guest judges as well. I wouldn’t be surprised if Crystal shows up at some point, especially depending on what sort of route her album takes and what kind of critical success she has in terms of songwriting abilities. Few other people they’d get as guests would have both songwriting experience as well as experience in a competition format.

  • Eriko

    hmmm did I miss a post about what Kara was wearing? I’m interested in Crystal’s career (and hope the best), just not her music. *shrug*

    I wasn´t referring to this thread. How could I have?

  • koshka

    I wasn´t referring to this thread. How could I have?

    You also referenced a different thread. So I wasn’t sure if you were referring to Kara or Crystal.

  • sunchick

    Hey, this could be fun. Bravo shows in general are fairly well produced, the stupid Housewives franchise notwithstanding. I even kinda sorta liked Work of Art. I definitely miss the Magic Elves with Project Runway. The Bunim/Murray version feels off.

  • LoveDaRocker

    Follow up on my earlier comment:

    Don’t know if anyone catched a show in which Kara gave advice to Scott M regarding songwriting and critiqued one of his songs. It was much better than anything she did as an Idol judge.

    Here is the link of Kara giving songwriting advice to Scott.

    http://www.youtube.com/watch?v=dmEntvsYN3M

    I love this side of Kara. After all, she has written lots of songs. She seems confident, knowledgeable, and professional, without being bitchy.